Job Description
This role is part of Alcons Marketing function, a team that helps provide access to products across all channels, including through traditional Marketing strategies, event planning, and professional education.
The Sr. Associate, Surgical Product/Brand Marketing - Downstream (Professional Path) is primarily responsible for driving marketing strategies for product ranges, enhancing patient outcomes through advanced technologies, and fostering meaningful interactions with patients and eye care providers. Specifics include:
- Collect and analyze market data to forecast trends and develop marketing strategies for assigned product ranges
- Monitor the execution and effectiveness of marketing strategies using tools like SalesForce and Pitcher, and through regular exchanges with the sales force and field presence
- Build and maintain trusting relationships with Global structures to inform them about the market, gain support, and prepare localized materials, documents, and programs for clients
- Propose and adapt promotional tools and content for the sales force and clients
- Develop partnerships with leaders and decision-makers for assigned product ranges
- Coordinate with logistics, customer service, finance, Regulatory Affairs, and Research and Development departments to optimize product management
- Propose and adhere to marketing budgets to achieve product range objectives
- Actively participate in organizing events and surgery congresses
Looking to get Placed? Try our Placement Guarantee Plan
If you are currently an active employee/contingent worker at Alcon, please click the appropriate link below to apply on the Internal Career site.
Find Jobs for Employees
Find Jobs for Contingent Worker
Alcon is an Equal Opportunity Employer and takes pride in maintaining a diverse environment. We do not discriminate in recruitment, hiring, training, promotion or other employment practices for reasons of race, color, religion, gender, national origin, age, sexual orientation, gender identity, marital status, disability, or any other reason.
Skills
MarketingIf an employer asks you to pay any kind of fee, please notify us immediately. Jobaaj does not charge any fee from the applicants and we do not allow other companies also to do so.
About Company
Alcon is a leading global eye care company, originally founded in 1945 in Fort Worth, Texas. Specializing in two major segments—Surgical and Vision Care—it provides advanced surgical equipment and devices for a variety of eye disorders, as well as contact lenses and lens care products for vision correction and daily eye health. Formerly a division of Novartis, Alcon became an independent, publicly traded company in 2019. Dedicated to innovative product development, Alcon is committed to improving eye care and enhancing quality of life through cutting-edge technologies and solutions that meet the comprehensive eye care needs of people worldwide.
Important dates & deadlines?
Application Deadline
22 Jul 26, 03:21 PM IST
Similar Jobs
View All

