Sr. Marketing Analyst

Job Title:Senior Marketing Analytics

Location: Pune (Cerebrum IT Park, Kalyani Nagar)

Experience: 24 Years

Evening Shift - (4.00 PM- 1.00 AM)

Work Mode: Onsite (WFO)

About the Company

CallBotics is an enterprise-ready conversational AI platform with deep specialization in AI voice automation for high-volume, call-intensive workflows.

Built on over 17 years of real-world voice operations experience, CallBotics helps organizations autonomously handle up to 80% of calls end-to-end, reducing call-related costs by 6590%. The platform integrates seamlessly with existing CRMs, dialers, and workflow systems, enabling fast, low-friction deployment for enterprise teams.

CallBotics is not a new idea-stage company. It is a rapidly growing platform built by operators who have scaled large, real-world contact center operations and are now productizing that expertise.

About the Role

Were looking for a Senior Marketing Analytics Executive who loves turning numbers into narratives.

Youll work closely with the Marketing, Growth, and Leadership teams to track campaign impact, analyze funnel performance, and translate complex data into clear, actionable recommendations that drive revenue.

Responsibilities

• Track and analyze marketing performance across Google Ads, Display, Meta Ads and LinkedIn campaigns.
• Build, automate, and maintain dashboards in Looker Studio, GA4, or Google Sheets for real time visibility into engagement and ROI.
• Identify trends, anomalies, and optimization opportunities across channels and campaigns.
• Monitor website performance metrics sessions, bounce rate, conversion trends, and visitor behavior.
• Ensure accurate UTM tagging and data integrity across all campaigns and analytics systems.
• Collaborate with leadership and creative teams to translate insights into strategy and execution improvements.
• Present data-driven insights that answer not just what happened but why it happened and what to do next.

Qualifications

• 24 years of professional experience in marketing or performance analytics.

Required Skills

• Strong proficiency with Google Analytics 4, Google Ads, Looker Studio, and Excel/Google Sheets.

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• Exposure to B2B SaaS, AI, or automation-based marketing environments.
• Deep understanding of key marketing metrics CPC, CPL, CTR, ROI, CAC, conversion rate.
• Ability to synthesize large data sets and turn insights into plain, actionable business recommendations.
• Prior experience working in a startup or growth-stage company, managing analytics end-to-end.
• Excellent communication skills you can explain complex data clearly and confidently.

Preferred Skills

• Familiarity with CRM or marketing automation tools.
• Basic knowledge of SQL or data visualization best practices.
• Experience collaborating with creative and demand generation teams.
• Understanding of marketing funnels and attribution modeling.

Company Information

Address: Cerebrum IT Park, B-3, 7th Floor, Kalyani Nagar, Pune, Maharashtra

Check Us Out:

• Callbotics - Website
• Callbotics - LinkedIn
• AMI | Healthcare and Legal BPM Solutions
• Life at AMI