Director - Enterprise Marketing/B2B Marketing - EdTech

We are executing a leadership assignment of Director - Enterprise Marketing with one of the leading EdTech company in Mumbai.
The is a high-ownership B2B marketing leadership role driving demand generation, pipeline contribution, and field marketing for the Enterprise Business of the company.

The KRA's would be:

Demand Generation & Pipeline

- Own end-to-end demand generation strategy targeting CHROs, CLOs, and L&D Heads across large enterprises.
- Deliver marketing-influenced pipeline in partnership with Sales leadership.
- Build and run ABM programs for priority enterprise accounts.
Events & Field Marketing
- Own the annual events calendar- CXO roundtables, CHRO forums, summits, and industry conferences.
- Drive the organization's presence at key industry events across focus sectors.
The incumbent should have:
- 12-16 years of B2B marketing experience, with 5+ years in enterprise or corporate marketing.
- Proven ownership of demand generation and pipeline targets at scale.
- Experience marketing to large Indian enterprises across sectors.
- Background in EdTech, HRTech, SaaS, or professional services is a plus.
- Strong command of ABM, performance marketing, and CXO-level event execution.
Mayank