Job Description
Swiggy Assure is Swiggys business-to-business (B2B) supply platform designed to provide hotels, restaurants, and caterers (HoReCa) with high-quality, fresh, locally sourced kitchen essentials like vegetables, dairy, pulses, and imported goods.
Role Summary
Growth & Development Manager will define and execute the category strategy for HoReCa segment, leveraging data-driven insights to identify market gaps, optimize product offerings, and drive adoption. Your work will directly influence revenue growth, customer loyalty, and brand leadership in the HoReCa space.
Key Responsibilities
Market & Consumer Insights
- Analyze customer behavior, purchase patterns, and feedback to identify unmet needs.
- Conduct competitor analysis to spot white spaces and differentiation opportunities.
- Define category positioning, narrative, and value proposition for HoReCa.
- Prioritize features, benefits, and use cases based on data-driven insights.
- Collaborate with R&D and product teams to develop category-defining features.
- Validate product concepts through rapid experimentation and user feedback.
- Partner with marketing to design go-to-market strategies for HoReCa.
- Use analytics to identify early adopters and optimize channel performance.
- Establish feedback loops to ensure category evolves with customer expectations.
- Monitor KPIs and adjust strategies for sustained category leadership
Looking to get Placed? Try our Placement Guarantee Plan
- MBA Sales / Operations
- 46 years of experience in category management, marketing, or strategy (HoReCa experience preferred).
- Strong analytical skills with proficiency in data tools (Excel, Power BI, Nielsen/IRI).
- Excellent communication and stakeholder management skills.
- Ability to translate insights into actionable strategies.
- Strategic thinking and problem-solving.
- Data-driven decision-making.
- Collaboration and cross-functional leadership.
- Customer-centric mindset.
Skills
AnalyticsIf an employer asks you to pay any kind of fee, please notify us immediately. Jobaaj does not charge any fee from the applicants and we do not allow other companies also to do so.
About Company
Swiggy, a leading food delivery platform in India, revolutionizes dining experiences by offering convenient and reliable delivery services. Founded in 2014, Swiggy connects users with a wide range of restaurants, allowing them to order their favorite dishes with just a few taps on their mobile devices. With a seamless ordering and delivery process, Swiggy ensures customers receive their meals fresh and on time. Explore exciting career opportunities with Swiggy Careers, where passionate individuals drive innovation and shape the future of food delivery in India. Join our dynamic team committed to creating exceptional dining experiences and revolutionizing the food industry. Unlock your potential with Swiggy Careers today.
Important dates & deadlines?
Application Deadline
03 Apr 26, 04:47 PM IST
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Manager - Growth & Development
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