Content & Social Media Executive

Content & Social Media Executive

About us

We are a design-led jewellery business in the UAE, focused on in-store and digital jewellery experiences with 3 brands: Aglaiia Waterproof Jewelry, Aglaiia Permanent Jewelry, and The Charm Bar we create personalised, experience-driven pieces that customers actively take part in.

We are strengthening its in-house content and digital presence and is looking for a hands-on executive to support day-to-day content creation and social media execution.

Role Overview

We are seeking a Content & Social Media Executive to support daily content production, publishing, and on-ground content capture. This is a highly execution-focused role, with a strong emphasis on independently creating short-form content from start to finish.

The role requires the ability to personally shoot, film, and edit content, primarily using a smartphone and, when relevant, a camera. While the role may occasionally support on-ground brand activities or events, the primary focus is content creation and social media execution.

KEY RESPONSIBILITIES

Content Creation & Social Media (Primary Focus)

• Independently shoot, film, and produce short-form content
  
  using a smartphone or camera for Instagram and TikTok (Reels, Stories, carousels).
• Edit the content you shoot end-to-end, using mobile-first tools (CapCut, InShot, Canva, etc.).
• Write clear, on-brand captions and story text.
• Publish and schedule content consistently across platforms.
• Support daily Stories, reposts, polls, and community interactions.
• Ensure all content aligns with brand tone, aesthetic, and guidelines.

Community & Platform Support

• Monitor comments and messages and respond in brand voice.
• Support basic performance tracking and flag high-performing content.
• Stay aware of content trends and formats, applying them selectively when relevant.

Events & On-Ground Support (Secondary)

• Support content capture during store events, activations, or pop-ups.
• Assist with on-site content needs before, during, or after brand activities.
• Provide practical support during activations when required (content-focused, not event-planning heavy).

REQUIREMENTS

• 13 years of experience in content creation, social media, or digital marketing.
• Proven ability to independently shoot (smartphone or camera) and edit content end-to-end.
• Strong understanding of Instagram and TikTok formats and best practices.
• Good eye for visuals, framing, lighting, and composition.
• Organised, reliable, and comfortable working in a fast-paced environment.
• Valid UAE driving licence and personal vehicle (required for mobility).
• Flexibility to work evenings or weekends, aligned with content capture and brand activities.
• Based in the UAE.

WHY THIS ROLE

• Hands-on role with daily creative output and visible impact
• Exposure to real on-ground brand activity, not just desk-based work
• Opportunity to build strong content and social execution skills in a growing retail environment
• Close collaboration with a brand and content management team
• Strong foundation for progression into senior content, brand, or digital roles