98+ Applicants
Posted: 8 months ago
5-9 years
Hyderabad,
Telangana
Work from Office
Posted: 8 months ago
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Applicants: 98+
Job Description
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Job Description
- The position available in our Digital Marketing team is a non-supervisory role focused on implementing the data strategy related to USPs Marketing Automation Platform (MAP) and ensuring data quality alignment between USPs Salesforce CRM and the MAP. Your responsibilities will include supporting data normalization, conducting marketing data audits, and providing internal training on data management practices.
In this role at USP, you will play a crucial part in advancing USP's public health mission by enhancing access to safe medicine and promoting global health through established standards and programs. As part of our commitment to the professional development of all people managers, we regularly invest in training inclusive management styles and other competencies to foster engaged and productive work environments.
Key Responsibilities:
- Data Quality: Monitor and uphold data quality integrity between CRM and MAP, ensuring accuracy and completeness. Enhance customer and prospect information through data enrichment activities.
- Marketing Data Audits: Conduct routine audits to identify and address duplicate, incomplete, or outdated records.
- Seamless Integration of Data: Collaborate with marketing, sales, and IT teams to ensure smooth data integration across various platforms.
- Data Normalization: Assist in standardizing and normalizing data by establishing validation rules, filters, and workflows.
- Training: Educate internal teams on effective data management practices to minimize errors and maintain data quality.
Qualifications and Experience:
- Bachelor's degree in marketing, information systems, business, or related field
- 5-7 years of experience in marketing operations, data management, or related field
- Proficiency with Salesforce CRM system and Marketing Automation Platforms (preferably Marketo)
- Familiarity with data visualization tools (e.g., Tableau), SQL, and data governance
- Strong analytical skills and proficiency in Excel or similar tools
Looking to get Placed? Try our Placement Guarantee Plan
- Strong written and verbal communication skills
Desired Preferences:
- Proficiency in SQL or other query languages
- Understanding of building marketing models and attribution models
- Interest in improving marketing processes and workflows
- Strong organizational skills to manage multiple projects effectively
This position does not have any supervisory responsibilities. USP offers comprehensive benefits to ensure your personal and financial well-being.,
Skills
Data VisualizationData GovernanceData IntegrationVisualizationData ManagementSqlSalesforce CRMData ManagementData Privacy RegulationsMarketing Automation PlatformsOrganizational SkillsExcelData VisualizationSQLData GovernanceAnalytical SkillsCommunication SkillsData AuditsData NormalizationData IntegrationData QualityIf an employer asks you to pay any kind of fee, please notify us immediately. Jobaaj does not charge any fee from the applicants and we do not allow other companies also to do so.
Important dates & deadlines?
Application Deadline
19 Oct 25, 12:36 PM IST
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