What is the salary of a Digital Marketer in 2023?

Digital marketing is a thriving and ever-changing field, revolutionizing how businesses engage with their online audiences. With increased investments in the digital realm, the need for proficient digital marketing experts is on the rise. 

Here we will explore the current salary trends in India for digital marketing professionals, emphasize variations in salaries across cities, and briefly touch on international prospects.

Avg Salary of  Digital Marketing  in India

The typical annual salary for Performance Marketing amounts to 5,79,959. On top of this base salary, professionals in the field can expect an average extra cash compensation of 63,959, which falls within a broad spectrum ranging from 11,669 to 1,00,000. 

Read this- Salary of an HR Manager in India

Salary of  Digital Marketing By Companies

The choice of employer can significantly impact your digital marketing salary in India. Different companies offer varying levels of compensation based on their size, industry, and location. 

Below are a few companies along with the average salary for Digital Marketing per month: 

Source: Indeed

Salary of a Digital Marketing by Cities

Salaries in the digital marketing field also vary significantly depending on the city in which you work. Some cities offer higher compensation to digital marketing professionals due to the cost of living and the demand for digital skills.

 Here are the average base monthly salaries in various Indian cities:

Source: Indeed

Salaries for Digital Marketing by Countries

For those considering an international career in digital marketing, here's a glance at the average annual salaries in some countries:

Source: Safalta

Digital marketing offers excitement and financial rewards. The growing investment in online presence fuels demand for skilled professionals in India and globally, with salaries varying based on factors like experience, skills, location, and employer. It's a promising career choice for those seeking higher earnings, international prospects, and career advancement in the digital realm.

Also read, How to Negotiate your salary?