Category Lead, Allen Solly Prime

Aditya Birla Group

Business Development / Sales

147+ Applicants

Posted: 1 year ago

5-10 years

Bangalore Rural, Karnataka, India

Work from Office

Posted: 1 year ago

Applicants: 147+

Job Description

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Job Description

Key Result Areas
Financial Results

Drive sustainable revenue growth.
To achieve given gross profit targets.
Managing working capital & inventory turns.

Consumer and Market In sighting

Understanding of Consumer Profiles, impact of catchments/ buying behaviors on elements of channel strategy such as store locations, merchandise, staff service etc.
Market research tools, tactics, principles and practices, understanding of competitor and industry dynamics.

Merchandising Grid Management

Creating and managing product range in line with brand marketing strategy, brand identity and consumer and product segments - translate that into GTM plan
Managing product grid/ product portfolio through understanding of customer choice, fashion trends and competitor products in the market - reviewing merchandise performance
Choosing product/range which has correct combination of colors, patterns, styles and trims and suiting the aesthetic sense of consumers
Merchandise Performance Reviews

Inventory Planning & Management

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Inventory and sales planning from store to national level, measuring merchandise productivity, understanding impact of buying trends and business plans,
Placing the right merchandise in stores, Auto-Replenishment, Inter-store transfers, Core Management Process, Stock liquidation through AMM plan.
Understanding of width vs depth strategy
Best-Seller and EOSS Management

People Development & Leadership

Set KRA’s for team members, Monitor and review team and individual performance, Provide Feedback. Train people on their functional competencies

For more opportunities, please visit Aditya Birla Group Careers

Skills

SalesSales PlanningMarketing StrategyMerchandising

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Important dates & deadlines?

Application Deadline

19 Sep 24, 12:10 PM IST

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