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Job Description
- We are looking for a highly experienced B2B marketing expert to join our Corporate Marketing team at Affle. In this role as a Senior Manager, you will be responsible for planning and executing strategic marketing initiatives that elevate our brand. If you are passionate about marketing, excel in creative thinking, and execute marketing programs flawlessly while supporting sales and product teams, your place is with us!
Your primary responsibilities will include developing and implementing short and long-term marketing strategies to increase brand awareness, lead generation, and pipeline creation. You will oversee the production of marketing collateral, plan and deliver effective marketing programs, initiate and optimize multi-channel marketing campaigns, and coordinate marketing events. Additionally, you will collaborate on co-marketing programs and joint activities with industry partners, measure and analyze the effectiveness of marketing activities, and monitor market trends to drive marketing initiatives. Collaboration with multiple marketing teams across various business units will also be a key part of your role.
To be successful in this position, you should have 5 to 10 years of experience in a marketing role in the AdTech/MarTech/SAAS industry, with a proven track record of developing and executing successful global marketing programs. You should be a strategic thinker, fluent in English with excellent communication skills, and have the ability to work independently and collaboratively in a fast-paced environment. A creative thinker with a keen eye for details, an action-oriented approach, and up-to-date knowledge of digital marketing trends and best practices are also essential skills required for this role.
About Affle:
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Affle is a global technology company with a proprietary consumer intelligence platform that delivers consumer engagement, acquisitions, and transactions through relevant mobile advertising. Our platform aims to enhance returns on marketing investment through contextual mobile ads and reduce digital ad fraud. Affle India successfully completed its IPO in India in August 2019 and now trades on the stock exchanges (BSE: 542752 & NSE: AFFLE). Affle Holdings is the Singapore-based promoter for Affle India, with investors including Microsoft, Bennett Coleman & Company (BCCL), among others.
If you are ready to take on this challenging and rewarding role in a dynamic work environment, please visit www.affle.com for more details.,
Skills
AdvertisingDigital MarketingMarketing CampaignsMarketingStrategic MarketingMarket AnalysisLead GenerationB2B MarketingProject ManagementPipeline CreationEvent PlanningMarketing CollateralMultichannel MarketingIf an employer asks you to pay any kind of fee, please notify us immediately. Jobaaj does not charge any fee from the applicants and we do not allow other companies also to do so.
Important dates & deadlines?
Application Deadline
17 Oct 25, 10:51 AM IST
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