Job Description
DGM | Brand Manager
We are hiring for Brand Manager at Airtel, Gurgaon whos ready to shape how 300M+ Indians experience Airtel every day. Own product and proposition launch end-to-end — from insight to impact. You will lead go-to-market strategy, build integrated campaigns, and drive strong visibility across digital, retail, and mass media.
Key responsibilities
- Define and drive customer strategy, creative strategy, and media & distribution roadmaps.
- Translate consumer insights into sharp brand propositions and high-impact campaigns across touchpoints.
- Build and scale brand communication across digital & social media, App, retail, outdoor, radio, print & TV
- Lead consumer research across segments to uncover unmet needs and friction points; craft scalable propositions rooted in insight.
- Partner with agencies and cross-functional teams to experiment, scale-up categories, and bring the brand to life at scale.
- Drive cross-functional projects in collaboration with App, growth + design teams to create industry‑leading communication.
- Design and deploy all aspects of digital marketing campaigns across Push, SMS, email, WhatsApp, Performance marketing channels
We are hoping you have
- 3–5 years of brand management experience with exposure to launches, platforms, and multiple business lines.
- Strong stakeholder management skills with demonstrated multi-channel deployment capability; experience working with media, creative, and sales teams.
- High creative instinct, strong bias for action, and execution rigor.
Looking to get Placed? Try our Placement Guarantee Plan
Why work with us
- Work on a brand that reaches 360+ million Indians across languages, regions, and lifestyles. Airtels marketing has created moments people still reference and remember, setting benchmarks in storytelling and innovation.
- Operate in a high-ownership, high-autonomy environment where ideas move rapidly from strategy to execution. The scale is unmatched, the learning curve is steep, and the impact is tangible.
- Build for many Indias at once — from metros to small towns, premium users to first-time internet adopters — making this one of the most challenging and rewarding brand platforms in the country.
Skills
Digital MarketingMarketing CampaignsMarketing ChannelsMediaMarketingIf an employer asks you to pay any kind of fee, please notify us immediately. Jobaaj does not charge any fee from the applicants and we do not allow other companies also to do so.
About Company
Important dates & deadlines?
Application Deadline
17 Jun 26, 04:02 PM IST
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