Presales Consultant - Technology

Company Description

At Appalus, we are committed to redefining the way businesses engage with their customers by leveraging the combined power of AI, data, and CRM. Guided by our core values, we partner with organizations across a wide range of industries to drive innovation and foster lasting customer relationships. A career at Appalus offers more than professional development its an opportunity to be part of meaningful change. Our team members are encouraged to think boldly, contribute impactful ideas, and help shape a more inclusive and forward-looking future. If you believe in the potential of business as a force for both progress and purpose, Appalus is the place for you.

About the Role:

We are looking for a technically skilled and client-oriented Pre-Sales Consultant to join our growing team in India. In this strategic role, you will be instrumental in supporting Sales Strategy & Closure, new opportunities by identifying client needs, Proposal and Documentation Preparation, Discovery workshops, meeting clients on location / travel & Requirement Gathering and demonstrating value through compelling presentations and Proofs of Concept (PoCs). Experience with Salesforce or related CRM platforms will be a strong advantage.

Key Responsibilities:

• Collaborate with sales and technical teams to analyse client requirements and propose tailored IT solutions.
• Support sales engagements through RFP/RFI responses, solution architecture, and technical documentation.
• Provide consultative guidance on solution capabilities, integration strategies, and scalability.
• 
  Leverage knowledge of Salesforce and other IT platform ecosystem to propose CRM-related enhancements or integrations when applicable.
• Assist in the development of sales collateral, use cases, and proposal documents.
• Stay current with industry trends, competitor offerings, and emerging technologies.
• Maintain accurate and up-to-date customer and opportunity data in the Salesforce CRM system.
• Foster strong client relationships through ongoing communication, including regular in-person meetings and strategic check-ins.

Required Qualifications:

• Bachelors degree in Information Technology, Computer Science, Engineering, or a related field.
• 37 years of experience in IT Pre-Sales or Technical Consulting.
• Strong understanding of enterprise IT systems, cloud solutions, and software integration.
• Excellent communication and presentation skills with a strong client-facing presence.

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• Proven experience in drafting proposals and handling technical presales documentation.
• Collaborate with the Business Development Manager to drive pipeline growth through a mix of cold outreach, targeted email campaigns, and in-depth market intelligence.

Preferred Skills & Qualifications:

• Hands-on experience with Salesforce (Sales Cloud, Service Cloud, etc.) or certifications (e.g., Salesforce Administrator, Salesforce Consultant).
• Proven ability to turn greenfield territories into a customer base
• Excellent interpersonal, communication and people skills
• Successful history of net new business and existing business upsell
• Familiarity with CRM implementation lifecycles, data migration, and API integrations.
• Experience working with B2B SaaS or enterprise IT platforms.
• Exposure to tools like Jira, Confluence, Figma, or other sales enablement platforms.