FITPASS - Performance Marketing Manager
Digital Marketing/Marketing
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Job Description
Role Overview: We are hiring a Performance Marketing Manager to drive paid growth across Meta, Google, and marketplaces. The focus is on scaling revenue profitably.
Key Responsibilities:
- Manage and scale ads on Meta (Facebook/Instagram), Google, and marketplaces (Amazon/Flipkart)
- Plan and execute performance campaigns (conversion, retargeting, CAC optimization)
- Monitor and optimize ROAS, CAC, LTV
- Set up and manage tracking (Pixel, events, attribution tools)
- Analyze campaign performance and take data-driven decisions
- Run experiments across audiences, creatives, and funnels
- Manage budgets and scaling strategies
Skills & Requirements:
- 3-7 years of hands-on experience in performance marketing
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- Strong expertise in Meta Ads and Google Ads
- Experience with marketplace ads (Amazon/Flipkart preferred)
- Deep understanding of CAC, ROAS, attribution
- Analytical mindset with strong Excel/Sheets skills
Good to Have:
- Experience in D2C brands
- Familiarity with tools like Triple Whale, AppsFlyer, etc.
Skills
Campaign PerformanceGoogle AdsOptimizationMarketingMarketing ManagerIf an employer asks you to pay any kind of fee, please notify us immediately. Jobaaj does not charge any fee from the applicants and we do not allow other companies also to do so.
Important dates & deadlines?
Application Deadline
27 Jun 26, 06:44 PM IST
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