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Job Description
Were looking for a Senior Performance Marketing Manager to own and scale our paid acquisition engine across Google Ads and LinkedIn Ads, with a strong focus on pipeline impact, ROI, and account-based strategies.
This is a hands-on role for someone who is as comfortable setting strategy as they are executing and optimizing campaigns daily. You will own paid media performance end-to-end, from targeting and messaging to conversion, attribution, and revenue impact.
What youll own
- Own and execute paid campaigns across Google Ads and LinkedIn Ads for:
- Lead generation
- Brand awareness
- Account-Based Marketing (ABM)
- Build and optimize campaigns with clear pipeline, CPA, and ROI targets
- Develop and run intent-based campaigns, using intent data and signals to prioritize accounts and audiences
- Continuously test and optimize:
- Targeting
- Bidding strategies
- Creatives and messaging
- Landing pages and conversion paths
- Work closely with:
- Sales and RevOps on funnel alignment and attribution
- Content and product marketing on messaging and offers
- Track and report on performance across the full funnel:
- CTR, CVR, CPL, CPA
- MQL, SQL, pipeline, and revenue contribution
- Support ABM strategy execution, including account targeting, personalization, and retargeting
- Contribute to SEO strategy and performance (hands-on experience is a plus, not mandatory)
- Identify new opportunities to improve efficiency, scale what works, and stop what doesnt
What were looking for
- 79+ years of experience in B2B SaaS marketing
Looking to get Placed? Try our Placement Guarantee Plan
- Proven, hands-on experience running Google Ads and LinkedIn Ads at scale
- Strong track record of hitting or outperforming targets
- Deep understanding of:
- Paid media metrics and attribution
- B2B funnels and long sales cycles
- Experience with intent tools and intent-driven campaigns (strong plus)
- Comfortable working in a target-driven, high-ownership environment
- Analytical, structured, and outcome-oriented
- Able to balance strategy with day-to-day execution
Nice to have
- SEO experience
- ABM platform experience
- Experience working closely with RevOps
Skills
Google AdsLinkedin AdsMediaPaid MediaMarketingProduct MarketingSeoMarketing ManagerIf an employer asks you to pay any kind of fee, please notify us immediately. Jobaaj does not charge any fee from the applicants and we do not allow other companies also to do so.
About Company
Important dates & deadlines?
Application Deadline
17 Jul 26, 05:05 PM IST
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