Influencer Marketing Associate - Mohali
Digital Marketing/Marketing
98+ Applicants
Posted: 7 months ago
1-5 years
Punjab
Work from Office
Posted: 7 months ago
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Applicants: 98+
Job Description
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Job Description
- As an Influencer Marketing Associate at Barcode Entertainment, you will play a crucial role in sourcing, engaging, and managing influencers for our marketing campaigns. Your responsibilities will include identifying influencers, negotiating contracts, and overseeing campaign execution to drive exceptional results. Here's what you can expect in this role:
Key Responsibilities:
- Identify and recruit influencers across platforms such as Instagram and YouTube based on campaign needs and brand objectives.
- Research and assess influencers" audience demographics, engagement rates, and content quality to ensure the right fit for campaigns.
- Maintain an up-to-date database of potential influencer partners.
- Support the creation of influencer marketing briefs and guide influencers on campaign objectives, messaging, and creative direction.
- Oversee day-to-day management of influencer partnerships to ensure timely content delivery and campaign execution.
- Track influencer performance, monitor content, and ensure adherence to timelines and contractual obligations.
- Negotiate terms, deliverables, and pricing with influencers to establish mutually beneficial agreements.
- Build and maintain strong relationships with influencers and agencies to secure long-term partnerships.
- Collect data on campaign performance and provide regular reports to the marketing team.
- Analyze results to optimize future influencer marketing strategies and initiatives.
- Work closely with creative, product, and social media teams to ensure consistency and alignment with broader marketing goals.
- Stay updated on the latest trends in influencer marketing and contribute new ideas to enhance campaigns.
Qualifications:
- 1+ year of experience in influencer marketing.
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- Experience with influencer identification, negotiation, and campaign management.
- Agency experience is preferred.
Skills:
- Strong communication and negotiation skills.
- Detail-oriented with excellent organizational and project management abilities.
- Proficient in social media platforms like Instagram, YouTube, etc., and basic social media analytics tools.
- Knowledge of influencer marketing trends and best practices.
Join Barcode Entertainment as an Influencer Marketing Associate and be a part of our mission to redefine the influencer landscape on a global scale.,
Skills
Campaign PerformanceInfluencer MarketingMarketing CampaignsMediaMarketingSocial Media PlatformsOrganizational AbilitiesStrong CommunicationProject ManagementNegotiation SkillsSocial Media PlatformsInfluencer Marketing TrendsSocial Media AnalyticsIf an employer asks you to pay any kind of fee, please notify us immediately. Jobaaj does not charge any fee from the applicants and we do not allow other companies also to do so.
Important dates & deadlines?
Application Deadline
30 Oct 25, 01:31 PM IST
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