Digital Marketing Executive

Job Title: Digital Marketing Executive

Location: Bangalore

Type: Full-time

Experience: 2-3 years

Department: Marketing

Were looking for a passionate and result-oriented Digital Marketing Executive to support our marketing efforts across SEO, Paid Ads, Content, SMO and analytics. If you&aposre someone who thrives in a fast-paced environment and is eager to learn, grow, and make an impact we want to hear from you!

1. SEO & Website Optimization

Assist in implementing on-page and off-page SEO strategies

Conduct keyword research and competitor analysis

Support in optimizing website structure, content, and backlinks

Monitor SEO performance using tools like Google Search Console, Ahrefs, and SEMrush

Plan and execute ad campaigns on Google, Facebook, and LinkedIn

Optimize ad creatives, keywords, and landing pages for better ROI

Run A/B tests for ad copies and landing pages

Monitor and analyze campaign performance using GA4 and Google Tag Manager

3. Content Collaboration & Email Marketing

Coordinate with content and design teams to create campaign assets

Support the content calendar with social media, blogs, and landing pages

Execute basic email campaigns and follow up on performance metrics

4. Analytics & Reporting

Track KPIs like CTR, CPL, CAC, and ROAS

Create weekly and monthly reports with actionable insights

Use tools like Google Analytics,GSC and Tag Manager

5. CRM Workflow Management

Manage and update lead data in CRM systems

Build and maintain lead nurturing workflows and automation

Segment contacts and set up targeted email campaigns

Track campaign outcomes and improve lead-to-customer journey

Requirements

23 years of experience in digital marketing

Hands-on experience with SEO and paid campaigns (Google Ads, Meta Ads, LinkedIn Ads)

Familiar with tools such as GA4, SEMrush, Ahrefs, Meta Business Suite, CRM

Strong communication, collaboration, and analytical skills

Bachelor&aposs degree in Marketing, Communications, or a related field

Good to Have

Basic understanding of HTML

Experience with email marketing tools and landing page builders

Creative mindset with a strong performance-first attitude

Why Join Us

Be part of a collaborative, impact-driven team

Exposure to a 360-degree digital marketing environment

Learn and grow with continuous mentoring and upskilling opportunities

Freedom to explore and experiment with new tools and ideas