Territory Manager - Painter Partnership (Hisar)

Business Grasim Birla Paints Division
Function: Customer Experience
Position Title: Territory Manager - Painter Partnership
Reports to: ASM -PA+PP
Education Qualification
B.SC (Chemistry)/ Diploma in Paints / B.Tech Civil
Work Experience
4 - 6 years OF Experience in Paint Industry or any relevant industry (Construction) - Required
Has experience with Customer / Dealer/ Painter/ Contractor Facing role - Required
Worked in R&D team / Technical support team - Preferred
Conducted Training Programmes For Painters & Contractors - Preferred
Skilled with onsite Painting / Application - Preferred
S. No Goal Key Result Area Actions / Deployment
1 Loyalty Program Enrolment & Painter App Usage Coordination with Loyalty program team for enrolment & adoption of digital solutions Enrolment of the painters on the Sparkle loyalty program -KYC
Painter registration and activation (along with external agencies)
Driving Digital Adoption by enrolling , downloading & driving usage of the Painter App
Feedback on implementation gaps & features on the app
Financial Inclusion Support from Government schemes - to support painters on enrolment.
2 Community Engagement Relationship Management with Contractors/ Painters Relationship Management with 100-150 contractors/ painters in the area
Community engagement programs by planning events & activations.
3 Product Training Coordination with applicators and contractors for training sessions at the painter academies Product Training of painters/team etc - Database update.
Evolve the Training Tracker/ Calendar and incorporating training status
Contractor/ Painter Mapping Coordination with dealers & contractors for billing & usage of ABG products
4 Complaint Handling & Technical Support Technical Inspection at customer sites - Dealer complaint handling (Support for the channel sales teams) Conduct all technical inspection like surface Preparation inspection to painting progress inspection and post painting inspection for fresh and repainting sites
100% customers to be called within 4 hours of the complaint received. 97% of the complaint visits within 2 days. 5 days resolution of 90% of the Product complaints
Compensation on Product failure / reworks to be approved by supervisor & database maintained.
Product feedback to be shared with R&D.
5 Focus Product Establishment Site Sampling & Implementation of new products , Business Development Concept Testing - Sampling of new products with with painter community for validation. Coordination with Marketing team for sampling & NPD.
Planning of shop meets & product meets along with supervisor with product presentations.
Business development - Support Sales of ABG products and help convert customer sites for Contractors. Also support in upsell/ cross sell
Audit report of the trials to be shared with the respectiveteams.
6 Reports Trackers - Monthly & weekly basis Report of the potential contractors/ painters in the area along with Contractor meets conducted
Audit Reports shared with R&D team for feedback and trends in the market
Painter App usage report , Loyalty program database update
Customer Complaint Tracker
Training tracker - to build effective utilization of the painter academy