Medika Bazaar - National Head - Sales & Marketing

Description:
About MedikaBazaar:
MedikaBazaar is Indias largest online B2B platform for medical supplies, connecting hospitals, clinics, and diagnostic centers with manufacturers and suppliers through an innovative digital ecosystem. With a focus on category leadership, operational excellence, and technology-driven procurement, MedikaBazaar continues to transform healthcare distribution across India.
Job Title: Nephro P&L Lead
Role Summary:
The Nephro P&L Lead will be responsible for driving the overall business performance, growth, and profitability of the Nephrology category at MedikaBazaar. The role requires strategic leadership across sales, sourcing, marketing, vendor partnerships, pricing, and operations to ensure sustainable growth and market share expansion. The individual will act as the business owner for the Nephrology vertical, accountable for end-to-end P&L delivery.
Key Responsibilities:
1. Business Strategy & P&L Management
- Own the overall P&L for the Nephro category including dialysis consumables, equipment, and accessories

- Define category growth plans aligned with companys strategic objectives.

- Drive revenue, margin, and cost optimization targets through data-driven business planning.

- Monitor sales performance, contribution margins, and working capital utilization.
2. Category & Product Management
- Develop and manage a comprehensive product portfolio across Nephro sub-categories.

- Identify new product opportunities and engage with OEMs, distributors, and hospitals for product introduction.

- Manage pricing, positioning, and assortment strategies to maximize category growth.

- Collaborate with the regulatory and QA teams to ensure compliance and product quality.
3. Supplier & Vendor Development
- Build strategic relationships with key suppliers, manufacturers, and distribution partners.

- Negotiate commercial terms, supply contracts, and annual business agreements.

- Ensure consistent product availability, competitive pricing, and supply chain efficiency.
4. Sales Enablement & Channel Development
- Support regional sales teams with product training, marketing material, and sales campaigns.

- Develop go-to-market (GTM) initiatives for institutional and B2B segments.

- Identify and onboard new channel partners, corporate accounts, and hospital networks
5. Market Intelligence & Analytics
- Track market trends, competitor movements, and price benchmarks in the nephrology segment.

- Analyze sales data and customer insights to forecast demand and refine strategies.

- Provide quarterly performance reviews and business projections to leadership.
6. Cross-Functional Collaboration
- Work closely with Supply Chain, Finance, Digital, and Operations teams for smooth execution.

- Partner with Marketing to design campaigns for awareness and category promotion.

- Liaise with Product and Tech teams to improve digital visibility and ordering experience.
Desired Candidate Profile:
- Education: MBA / PGDM (preferred) or equivalent in Business, Marketing, or Life Sciences.

- Experience: 12-15 years of experience in Medical Devices / Nephrology / Dialysis / Healthcare B2B, with proven P&L or category ownership.

- Strong understanding of nephrology consumables, capital equipment, and hospital procurement ecosystem.

- Excellent analytical, negotiation, and leadership skills.

- Exposure to digital commerce or healthcare supply chain platforms preferred.
Preferred candidate profile