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Job Description
- Possessing an understanding of digital marketing with broad understanding of digital media and its scope.
- Continuously strives to innovate solutions, for efficient execution with always better results, to deliver customer delight.
- Hands-on experience on CRM and automation tools.
- Good understanding of Digital Marketing and its formats, especially for Email marketing social channels.
- Undertake Salesforce.com, Pardot marketing database clean-up for accounts to enrich & update their data and its integrity.
- Develop and executes campaigns for account-based marketing, lead generation, lead nurturing and demand creation programs in Salesforce.com, Pardot application – having taken the time to understand the campaign objectives.
- Proactively advise clients on improving their marketing processes by using lead nurturing, customer buyer journey and best practices.
- Perform analytics on the campaigns to help demonstrate success to include segmentation and targeting as scoped on a project basis.
- Work with Onshore Marketing Managers to define metrics; measure, track, analyze and regularly report on the effectiveness of overall campaign performance.
- Define and implement new marketing automation methodologies that will maximize efficiency.
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- Collaborate with Internal Team and design responsive emails, responsive templates.
- Effectively collaborate with Clients.
Capgemini is a global business and technology transformation partner, helping organizations to accelerate their dual transition to a digital and sustainable world, while creating tangible impact for enterprises and society. It is a responsible and diverse group of 340,000 team members in more than 50 countries. With its strong over 55-year heritage, Capgemini is trusted by its clients to unlock the value of technology to address the entire breadth of their business needs. It delivers end-to-end services and solutions leveraging strengths from strategy and design to engineering, all fuelled by its market leading capabilities in AI, cloud and data, combined with its deep industry expertise and partner ecosystem. The Group reported 2023 global revenues of €22.5 billion.
Skills
Digital MarketingCampaign PerformanceDigital MediaEmail MarketingMediaMarketingIf an employer asks you to pay any kind of fee, please notify us immediately. Jobaaj does not charge any fee from the applicants and we do not allow other companies also to do so.
About Company
Capgemini was founded by Serge Kampf in 1967 as an enterprise management and data processing company. The company was founded as the Société pour la Gestion de l'Entreprise et le Traitement de l'Information (Sogeti).
In 1974, Sogeti acquired Gemini Computer Systems, an American company based in New York. In 1975, having made two major acquisitions of CAP (Centre d'Analyse et de Programmation) and Gemini Computer Systems, and following the resolution of a dispute with the similarly named CAP UK over the international use of the name 'CAP', Sogeti renamed itself as CAP Gemini Sogeti.
Capgemini stands as a global leader in consulting, technology services, and digital transformation, recognized for its commitment to delivering innovative solutions that enable clients to navigate the complexities of the digital era. With a presence in more than 40 countries, Capgemini leverages its deep industry expertise and cutting-edge technologies such as cloud, digital, and platforms to help businesses reimagine their operations and achieve substantial outcomes.
The company's approach is deeply rooted in a powerful collaborative ethos, partnering with clients to address their most critical business challenges and opportunities. A Capgemini career offers a window into the forefront of technological advancements and transformative projects across various industries, making it a highly sought-after workplace for those looking to make a significant impact in the tech sector.
Embarking on a Capgemini career means joining an innovative and inclusive community where continuous learning and professional growth are not just encouraged but embedded in the company's culture. Capgemini is dedicated to nurturing talent and providing its employees with the tools and opportunities to excel and drive change. A Capgemini career is characterized by a diverse and dynamic environment where individuals from various backgrounds come together to solve complex problems and deliver exceptional value to clients.
The company's commitment to employee development is evident through its extensive training programs, mentorship opportunities, and a career path that offers both vertical and horizontal progression. For those passionate about leveraging technology to make a difference, a Capgemini career provides an enriching platform to develop skills, work on groundbreaking projects, and be part of a global team that values innovation, collaboration, and making a positive impact on the world.
Important dates & deadlines?
Application Deadline
07 Jun 25, 01:41 PM IST
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Campaign Manager | 3 To 5 Years | Mumbai
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