Senior Manager Seller Marketing (FK Marketplace)

You are Responsible for

Policy Adoption & Monetisation Programs:

? Develop and execute marketing strategies to drive adoption of business policies

among sellers.

? Design and implement monetisation programs to increase revenue streams within the

seller ecosystem.

Seller Satisfaction & NPS:

? Create and implement marketing initiatives aimed at improving the Net Promoter Score

(NPS) of sellers.

? Gather and analyze seller feedback to inform continuous improvement efforts.

Learning & Development:

? Develop and enhance marketing programs for the learning and development of new

and unmanaged sellers.

? Create engaging training materials and marketing campaigns to drive GMV (Gross

Merchandise Value) growth for sellers.

? Collaborate with tech and product teams to develop new marketing tools and features

that support sellers.

? Provide marketing insights and feedback to enhance seller-related products.

Team Management:

? Manage a team of creative and non creative individuals to produce impactful marketing communications & enagagement.

? Oversee the creation of high-quality marketing content that educates and engages the seller community.

Event Management:

? Plan and execute marketing-driven online and offline events for sellers, ensuring high participation and engagement.

? Coordinate with various stakeholders to deliver successful marketing events.

Project Management:

? Drive marketing projects from conception to completion, ensuring timely delivery and

achievement of marketing objectives.

? Develop detailed project plans, set timelines, and manage resources effectively.

Stakeholder Management:

? Build and maintain strong relationships with stakeholders across various teams

including sales, product, technology, and operations.

? Ensure alignment and effective communication between all stakeholders to achieve

common goals.

To succeed in this role you should have the following

• Understanding of retail/e-commerce business - particularly on the supplier/seller/vendor & platform side.
• Team Management experience
• Strategic vision & Execution
• Strong Analytical skills
• Good communication and stakeholder manegement skills
• Project Management expertise
• Creative bent of mind and a flair for copy/content writing
• Adaptability and Self-Motivation

Mandatory Skills

Team Management Skills, Analytical Skills , Problem Solving , Product/Policy Promotion , E-commerce/Retail understanding , Brand Marketing