Social Media Marketing Executive

Company Description

Coitonic is a leading startup brand in the apparel and fashion retail industry, known for its contemporary designs, customer-first approach, and strong in-store experience.

Role Description

This is a full-time on-site role based in Jaipur for a Social Media Marketing Executive. The incumbent will manage social media channels, create engaging and visually appealing content, and develop strategies to increase online presence and audience engagement. Responsibilities include planning and scheduling posts, analyzing campaign performance, crafting marketing strategies for social media, and collaborating with the digital marketing team to ensure alignment with brand goals.

Job Location

Shyam Vihar Colony, Anokha Gaon, Jaipur Near Sikar Road, Harmada 302013.

Qualifications

• Proficiency in Social Media Marketing and Social Media Content Creation
• Experience in Digital Marketing and aligning campaigns with brand strategy
• Strong skills in Marketing and Communication
• Ability to create engaging visual and written content for social platforms
• Knowledge of analytics tools to track and optimize social media performance
• Familiarity with emerging trends in social media and digital marketing
• Bachelors degree in Marketing, Communications, or a related field is preferred

Job Responsibilities

• Manage and maintain company social media accounts (Instagram, Facebook, LinkedIn, etc.).
• Plan and schedule engaging content such as posts, reels, and stories.
• Create creative captions and coordinate with the design team for visuals.
• Monitor comments, messages, and audience engagement.
• Track social media performance and prepare basic reports.
• Stay updated with social media trends and competitor activities.
• Assist in running social media campaigns and promotions.
• Collaborate with the marketing team to increase brand awareness and reach.