Email Marketing Manager (Klaviyo Expert)

Job Role

We are looking for a data-driven Email Marketing Manager with strong expertise in D2C and Klaviyo, who can drive revenue through retention marketing, lifecycle automation, and performance optimization.

This is a high-impact leadership role responsible for scaling email as a major revenue channel. The ideal candidate understands customer lifecycle marketing, segmentation, LTV optimization, and deliverability, and has successfully led and mentored a team.

Key Responsibilities

• Own and drive the end-to-end Email & Retention Marketing strategy for D2C e-commerce brands.
• Plan and execute promotional, lifecycle, and transactional campaigns using Klaviyo.
• Build and optimize automated flows including Welcome, Abandoned Cart, Browse Abandonment, Post-Purchase, Cross-sell/Upsell, and Win-back.
• Develop advanced audience segmentation, personalization strategies, and dynamic content to improve repeat purchase rate and LTV.
• Drive measurable revenue growth through data-led experimentation and structured A/B testing.

• Monitor and optimize key KPIs: Open Rate, CTR, Conversion Rate, Revenue per Recipient, Deliverability, and Email-attributed revenue.
• Own email contribution to overall e-commerce revenue and retention targets.
• Ensure strong deliverability practices, sender reputation management, and list hygiene.
• Maintain compliance with GDPR, CAN-SPAM, and consent management policies.
• Lead and mentor a team (2+ years people management experience required).
• Collaborate cross-functionally with Performance Marketing, E-commerce, CRM, Analytics, and Creative teams.
• Present performance insights and actionable recommendations to senior leadership.

Qualification

• 610 years of experience in Email Marketing, preferably within e-commerce businesses.
• Proven experience in team handling and people management.
• Strong hands-on experience with Email Service Platforms (ESPs) and marketing automation tools.

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• Solid understanding of segmentation, lifecycle marketing, and email analytics.
• Working knowledge of GDPR, CAN-SPAM, consent management, and email deliverability best practices.
• Experience working with e-commerce platforms and revenue-driven marketing environments.
• Strong communication, analytical, and stakeholder management skills.

About Us

Join Comfort Click, a premier e-commerce multinational specializing in branded nutraceuticals, vitamins, minerals, and healthcare products for humans and pets. Since our inception in 2005, we have rapidly expanded across Europe and continue to strengthen our footprint globally.

In 2025, Comfort Click became a proud part of Zydus Wellness Ltd., one of Indias most respected and publicly listed healthcare and wellness companies. Backed by the legacy, trust, and innovation of Zydus, we are now entering an exciting new phase of growth combining our strong e-commerce expertise with the stability and scale of a global healthcare leader.

Our UK headquarters, along with our dynamic Indian offices in Hyderabad and Vadodara, are at the forefront of continuous innovation, strongly focused on nurturing in-house talent. We cultivate a collaborative and entrepreneurial culture, where decision-making is swift, ideas are valued, and your contributions make a visible impact. At the same time, being part of Zydus Wellness provides the credibility, career stability, and opportunities that come with a world-renowned healthcare group.

Be part of Comfort Clicks exhilarating growth story within the Zydus family, where your career is empowered by both speed and scale.