Social Media Marketing Specialist

Company: Creative Honchos

Location: Malad West, Mumbai

Working Hours: 10:00 AM 7:00 PM | Monday to Saturday

Salary: 20000- 30000

Note: This role is open to candidates based in Mumbai only.

Creative Honchos is a fast-growing creative agency in Mumbai specializing in content marketing, digital storytelling, and branding for lifestyle, fashion, F&B, and entertainment clients. We are a culture-led team that values creativity, strategy, and innovation, with a digital-first mindset.

We are seeking aSocial Media Specialistwith 35 years of hands-on experience in developing and executing high-performing social media strategies. The ideal candidate will be adept at trend forecasting, community building, content optimization, and paid campaign execution across multiple platforms. You should have a proven track record of growing engagement, managing brand presence, and leveraging both creative and analytical skills to deliver measurable results.

• Develop and execute comprehensive social media strategies for brand growth across Instagram, Facebook, LinkedIn, Twitter/X, Pinterest, and YouTube Shorts.
• Create platform-optimized content calendars, captions, hooks, and CTAs tailored for engagement and conversions.
• Identify and capitalize on emerging trends, formats, and cultural moments to boost brand relevance.
• Lead coordination with designers, video editors, and content creators for high-quality creatives, reels, and campaigns.

• Integrate AI tools for ideation, copywriting, and performance optimization.
• Plan, manage, and optimize paid campaigns using Meta Ads Managerincluding targeting, budgets, A/B testing, and performance tracking.
• Foster community engagement through proactive responses, DMs, and comment management.
• Monitor analytics, measure KPIs, and deliver actionable insights through detailed monthly reports.
• Experiment with new features, tools, and strategies to keep the brand ahead of the curve.
  

• Must-Have: Meta Business Suite, Meta Ads Manager (advanced campaign management), Creator Studio.
• Scheduling & Analytics: Buffer, Later, Hootsuite, Instagram Insights, YouTube Studio, Google Analytics.
• AI Tools: ChatGPT, Jasper, Canva AI, Adobe Express, LatelyAI.
• Bonus Skills: Prompt writing for AI-generated content, basic Photoshop/Premiere Pro knowledge.
  

• 35 years of proven experience managing and growing social media for brands/agencies.
• Deep knowledge of Instagram, Facebook, LinkedIn, YouTube Shorts, and X.

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  Advanced skills in paid promotion strategy, execution, and reporting.
• Strong creative writing, copy editing, and storytelling skills.
• Bachelor&aposs degree in Mass Media, Communications, Marketing, or a related field.
• Must be based in Mumbai and available for on-site work 6 days a week.
  

• Exceptional creativity, communication, and strategic thinking skills.
• Data-driven mindset with the ability to interpret metrics and adjust strategies.
• Highly organized, adaptable, and thrives in a fast-paced, deadline-driven environment.
  

???? Work in a creative, collaborative, and dynamic environment.

???? Lead exciting campaigns that influence and inspire.

???? Fast-track your growth with exposure to top lifestyle, fashion, and entertainment brands.

Ready to Lead the Conversation

If youre a social media expert who can merge creativity with strategy and make brands shine online, wed love to hear from you.

???? Apply now and lets create something remarkable together!