Creative Director, APAC

About Crunchyroll
Founded by fans, Crunchyroll delivers the art and culture of anime to a passionate community. We super-serve over 100 million anime and manga fans across 200+ countries and territories, and help them connect with the stories and characters they crave. Whether that experience is online or in-person, streaming video, theatrical, games, merchandise, events and more, its powered by the anime content we all love.
Join our team, and help us shape the future of anime!
About The Role
We&aposre looking for a bold, award-winning creative leader to shape the voice and vision of Crunchyroll&aposs APAC marketing. You&aposll lead end-to-end campaign ideation and executionfrom big ideas to hands-on production. This role is for someone who pairs strategic thinking with world-class craft, guiding teams while creating high-impact assets that speak to anime and pop culture fans across the region. Your day might start with refining a pitch deck, move into a cross-time-zone creative review, then wrap with concepting for an upcoming campaign. You&aposll balance multiple projectssome in early brainstorms, others in the final stretch.
Core Responsibilities:
Creative Direction & Campaign Leadership

• Lead regional campaign strategy and creative for shows, launches, events, and live experiences
• Translate marketing goals into powerful concepts that connect with audiences and drive results
• Inspire and direct a team of designers, writers, and producers across multiple channels
• Align regional creative with global brand vision and campaign goals
  

Execution & Production Excellence

• Drive the full creative processfrom early concept through polished, on-brand assets
• Deliver high-quality work across formats (static, video, digital, experiential)
• Guide reviews and critiques with a strong eye for design and storytelling
• Maintain excellence in quality, timeline, and budget
  

Hands-On Creation & Oversight

• Design original assets and write compelling copy as needed
• Oversee creative presentations and fine-tune deliverables for various stakeholders
• Build and manage relationships with agencies and production partners

• Stay ahead of fandom trends, entertainment moments, and emerging creative formats
  

About You
We get excited about candidates, like you, because...

• 12+ years of creative experience (6+ in senior roles with deep expertise in streaming and entertainment industry
• Proven portfolio showcasing strategic thinking, campaign success, and individual creative impact
• Deep understanding of the India market entertainment, culture, and audience dynamics
• Strong command of consumer insights, content marketing, and fandom communities (anime, gaming, comics, etc.)
• Skilled at leading cross-functional teams and managing agencies in branding or design environments
• Fluent in English and Hindi
• Clear, confident communicator with strong writing skills
• Proficient in Adobe Creative Suite, Figma, and Google Workspace
• Experienced in delivering projects end-to-end, from brief through execution
  

Applications must include a link to a current creative portfolio showcasing relevant campaigns, design work, and/or hands-on contributions.
Why you will love working at Crunchyroll
In addition to getting to work with fun, passionate and inspired colleagues, you will also enjoy the following benefits and perks:

• Best-in class medical, dental, and vision private insurance healthcare coverage
• Access to counseling & mental health sessions 24/7 through our Employee Assistance Program (EAP)
• Free premium access to Crunchyroll
• Professional Development
• Company&aposs Paid Parental Leave
• up to 22 weeks for birthing parents
• up to 12 weeks for non-birthing parents

• Looking to get Placed? Try our Placement Guarantee Plan

  Get Hired
  Hybrid Work Schedule
• Paid Time Off
• Flex Time Off
• 5 Yasumi Days
• Half-Day Fridays during the summer
• Winter Break
  

About Our Values
We want to be everything for someone rather than something for everyone and we do this by living and modeling our values in all that we do. We value

• Courage. We believe that when we overcome fear, we enable our best selves.
• Curiosity. We are curious, which is the gateway to empathy, inclusion, and understanding.
• Kaizen. We have a growth mindset committed to constant forward progress.
• Service. We serve our community with humility, enabling joy and belonging for others.
  

Our commitment to diversity and inclusion
Our mission of helping people belong reflects our commitment to diversity & inclusion. It&aposs just the way we do business.
We are an equal opportunity employer and value diversity at Crunchyroll. Pursuant to applicable law, we do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
Crunchyroll, LLC is an independently operated joint venture between US-based Sony Pictures Entertainment, and Japan&aposs Aniplex, a subsidiary of Sony Music Entertainment (Japan) Inc., both subsidiaries of Tokyo-based Sony Group Corporation.
Questions about Crunchyrolls hiring process Please check out our Hiring FAQs: https://help.crunchyroll.com/hc/en-us/articles/360040471712-Crunchyroll-Hiring-FAQs
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