Digital Account Director

Role: Account Director (Digital)

Designation: Account Director Client Experience (Digital)

Location: Mumbai

Overview

Current Global is a global communications agency that puts humanity at the heart of everything we do, from our internal culture rooted in empathy to the way we help clients understand that people want to connect with companies and brands as real and human as they are. We say were the human-first agency

.We turned 5 this year and have lots to be proud of. Weve consistently outperformed the PR market, are one of the fastest-growing mid-sized agency brands globally, a top 60 firm by revenue, and last year (2023) was our most award-winning year ever

.Part of IPG and a member of The Weber Shandwick Collective, weve got offices in Asia, Europe, MENAT, North and South America. We boast a client roster including some of the worlds most recognized company names in technology, fashion, digital, healthcare, and medtech. How are we different The size, speed and agility of a boutique client experience backed by the resources of one of the industrys leading communications networks

.Our vision has never been about being the biggest, or even the fastest growing (thats a happy by-product). Its about being the kind of agency that the best talent wants to work for, which truly enables everyone to be their best. Human-first.

Our Values

CURIOSITY We cultivate curiosity and challenge convention. Because solving any problem begins by asking the right questions.

COURAGE We stand up for what we believe in. Because being comfortable with the uncomfortable is how progress is made.

IMPACT We strive to make a meaningful difference in everything we do. Because we owe it to our people, or clients and the world.

What will you do

• Drive Revenue Growth: Take full ownership of existing accounts, creating and executing strategies to double revenue within the first year. Identify opportunities for business expansion, cross-selling, and upselling to maximize client value.
• Provide Digital Counsel: Regularly offer expert digital advice to clients and colleagues, ensuring strategies are aligned with current industry trends and best practices.
• Strategy Development and Implementation: Design and implement comprehensive, results-driven strategies for interactive campaigns, clearly defining the role of various digital channels in achieving business objectives.
• Creative Best Practices: Serve as the internal expert and advocate for the latest creative best practices on priority social platforms. Stay updated on platform changes and trends and advise clients and internal teams accordingly.
• Client Relationship Management: Build and maintain strong relationships with senior stakeholders, acting as a trusted partner and advisor. Ensure client satisfaction and retention while pursuing business development goals.
• Team Management: Lead, manage, and mentor team members, providing guidance and support to foster professional growth and ensure the delivery of high-quality work.

You will be a good fit if

• Experience and Expertise: You have 8+ years of experience in the digital marketing industry, with a deep understanding of social media, community management, and performance marketing.
• Leadership Skills: You are adept at managing teams and senior stakeholders, ensuring alignment with business objectives.
• Strategic Thinking: You can develop and execute digital and social media strategies across brands and businessesboth B2B and B2C.
• Business Acumen: You possess strong skills in scoping, finance, and business management, with a proven ability to drive revenue growth.
• Client-Focused Approach: You excel at translating client needs into actionable project plans and delivering measurable results.
• Data-Driven Mindset: You are familiar with analytical tools and have a campaign-oriented, performance-driven mindset.
• Budget Management: You understand social media spend and know how to manage and optimize budgets effectively.

Note fromthe team At IPG:

We are committed to equality of opportunity for all staff and applications from individuals are encouraged regardless of age, disability, sex, gender reassignment, sexual orientation, pregnancy and maternity, race, religion or belief and marriage and civil partnerships.

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