Digital Marketing Executive

: Digital Marketing Executive (Fresher)

About [Company Name]:

At Empyra, we are passionate about driving digital transformation through innovative software solutions. As a global leader in custom software development, and IT consulting, we empower businesses to optimize their workflows and enhance efficiency. As an Atlassian Platinum Solution Partner and monday.com Gold Partner, we foster a collaborative and growth-driven environment where your ideas and expertise can make a real impact. Join us and be part of a team that values innovation, teamwork, and continuous learning!

About the Role:

We are seeking a highly motivated and enthusiastic Digital Marketing Executive with up to 6 months of experience to join our growing team. This role will support the execution of our digital marketing strategies across various channels. The ideal candidate will have a foundational understanding of digital marketing principles and a desire to learn and grow in a fast-paced environment.

Responsibilities:

• Assist in the development and implementation of digital marketing campaigns across various channels, including social media, email, search engine optimization (SEO), and paid advertising. ?
• Create engaging and compelling content for social media platforms, blog posts, and email marketing campaigns.
• Monitor and analyse campaign performance, providing regular reports and insights to the marketing team.
  
• Conduct keyword research and implement on-page and off-page SEO strategies.
• Assist in managing paid advertising campaigns on platforms like Google Ads and social media.
• Stay up to date with the latest digital marketing trends and best practices.
• Collaborate with the marketing team to develop and execute marketing plans.
• Support other marketing initiatives as needed.

Required Skills and Experience:

• 0- 6 months of proven experience in digital marketing.
• Certification in Digitala Marketing
• Basic understanding of digital marketing principles and strategies.
• Familiarity with social media platforms (e.g., Facebook, Instagram, Twitter, LinkedIn). ?
• Basic knowledge of SEO principles and practices.
• Experience with content creation and copywriting.
• Strong analytical and problem-solving skills.

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• Excellent communication and interpersonal skills. ?
• Ability to work independently and as part of a team. ?
• Proficiency in Microsoft Office Suite (Excel, PowerPoint, Word).

Preferred Skills (A Plus):

• Experience with Google Analytics and Google Search Console.
• Familiarity with email marketing platforms (e.g., Hubspot, SendGrid).
• Basic understanding of paid advertising platforms (e.g., Google Ads, Facebook Ads).
• Experience with graphic design tools (e.g., Canva).
• A degree or diploma in marketing, communications, or a related field.