Event Marketing Specialist

Department Icon Digital Marketing/Marketing
98+ Applicants
Posted: 3 months ago
2-5 years
Hyderabad
work from office

Posted: 3 months ago
|
Applicants: 98+
Job Description
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Job Description

Responsibilities
Event Planning and Execution
  • Organize and execute events including tradeshows, webinars, informative sessions, roundtables, and client engagements.
  • Coordinate logistics with vendors, sponsors, internal stakeholders, and venue staff to ensure seamless execution.
  • Manage event message maps, attendee lists, booth deliverables, and develop all event communications (internally and externally).
Marketing Integration
  • Collaborate with initiative marketers and regional teams to align event messaging with broader marketing goals.
  • Create Salesforce campaigns and manage event-related assets on platforms like Highspot and Pardot.
Content and Communications
  • Assist in creating promotional materials, registration pages, email templates, social media messaging, event videos, and event collateral.
  • Support pre-event and post-event communications, including surveys, email communications, blog posts, and lead follow-up.
  • Assist in editing content to post to the website, helping to identify content to be updated, and routing website inquiries to the appropriate teams.
Budget and Competitive Analysis
  • Manage individual event budgets, including vendor onboarding and invoice submissions.
  • Track ROI and prepare post-event summaries for stakeholder review.
  • Participate in the annual event budget decision-making process.
  • Manage event competitive analysis and business analytics.
Technology and Tools
  • Utilize CRM (e.g., Salesforce), sales enablement (Highspot), and email marketing (e.g., Pardot) platforms.
  • Leverage social media and digital tools to enhance event visibility and engagement.
Requirements

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  • Bachelor s degree in marketing, business, or communications.
  • 2-5 years of experience in event coordination and marketing operations.
  • Proficiency in Microsoft Office Suite: Word, PowerPoint, and Excel.
  • Familiarity with content management systems (CMS) and customer relationship management (CRM) tools Pardot experience preferred.
  • Working knowledge of HTML and email software.
  • Excellent writing, communication, and presentation skills.
  • Highly organized with strong attention to detail and excellent project management skills.
  • Ability to work remotely with a team, communicating effectively, and managing time to meet deadlines.
  • Solid work ethic, integrity, and reliability.

Skills

Content ManagementEmail MarketingCompetitive AnalysisSocial MediaMarketing OperationsHTMLEvent PlanningEvent MarketingContent Management SystemsEmail MarketingMediaMarketing

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Important dates & deadlines?

Application Deadline

27 Apr 26, 04:38 PM IST

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Event Marketing Specialist

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