Senior Performance Manager

Department Icon Digital Marketing/Marketing
98+ Applicants
Posted: 2 years ago
5-7 years
Dubai, Dubai, United Arab Emirates
Work From Office

Posted: 2 years ago
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Applicants: 98+
Job Description
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Job Description

Role Title & Location:
Senior Performance Manager, Dubai
This role will be reporting to: Performance Lead
Role summary and Objectives:
The ideal candidate should have hands on experience in managing performance media across search and social platforms with a strategic vision how to deliver client’s business objectives incorporating the latest media trends and formats available on the market for luxury brands. The candidate needs to be a numbers-oriented person with analytical mind so he/she can make the right decisions for their client. The candidate will be fully involved in the day-to-day conversation across all UAE’s clients and help them grow in the digital/performance space.
The Senior Performance Manager is responsible for developing and delivering a range of performance marketing products, creating & delivering performance marketing strategies, optimizing performance media to delivery business objectives, managing campaign reporting and analysis.
Duties and Responsibilities:
  • To draft paid performance proposals and presentations
  • Manage Google relationship for accounts under management
  • Develop and manage all components of a paid performance campaign, including keyword portfolio development, creative, landing page optimization, keyword bidding, and maintaining / improving day-to-day campaign spend
  • Work closely in sharing and implementing Google Betas/Extensions with clients and work closely with Google on developing the partnership
  • Ensure delivery on performance targets for clients
  • Managing client media plans and annual forecast across all media
  • Monitor & measure performance activity, engagement metrics, analyzing results, translating information into learning & strategic recommendations.
  • Maintain appropriate mid-level Client relationships.
  • Build Client respect and be recognized as a leader on their business.
  • Work closely with Digital Managers to identify and deliver performance marketing requirements
  • Work closely with performance manager/planners to deliver on campaigns
  • Work closely with other business units etc Mindsights, Business planning, Social, Digital
  • Ensure full knowledge of tools like Adwords, Google Analytics, Data studio, -, DS3, Adgooroo
Competencies (Specific knowledge, skills and abilities):

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  • Up to 5 years Digital all-rounder with proven experience and a strong understanding of multiple digital media channels (social, paid search, display, programmatic, etc.) as well as a passionate following of new/emerging channels & technologies.
  • Strong written and verbal communication skills across all platforms (Google, Facebook/Instagram, Google Analytics, Snapchat, Tiktok and Twitter ads are essential for this role.
  • Must have experience with 3rd party management platforms or (DSPs) and ad-servers (e.g. SA360, DV360, Campaign Manager)
  • You have demonstrable interest for ecommerce marketing and the knowledge of other online marketing channels and their interactions with each other
  • Expert organizational skills, great attention to detail
  • Cability to implement and adhere to and meet deadlines and project manage multiple campaigns
  • Excellent client relationship and management skills
  • Proven problem-solving skills and ability to think outside of the box for creative solutions
  • Ability to lead and motivate team members in a positive light
  • Detail oriented and responsive, deadline-driven with strong quantitative reasoning skills (Data-driven and creative to push the envelope on new user acquisition
  • Delivers results against priorities proactively with little or no senior input

Skills

Marketing ChannelsOptimizationEcommerce MarketingLanding Page

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About Company

EssenceMediacom MENA is the MENA branch of EssenceMediacom, a global media agency.

Important dates & deadlines?

Application Deadline

07 Apr 24, 02:06 PM IST

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