Manager Marketing Communication

Join Our Team: Manager Marketing Communication at EtihadWE

We are seeking a talented and experienced Manager Marketing Communication. In this key role, you will manage EtihadWE s marketing communications, enhancing its public image, and supporting its strategic objectives

Key Responsibilities:

• Develop and execute comprehensive marketing communication strategies that align with EtihadWE's objectives. Craft plans to enhance public perception and support organizational goals.
• Cultivate and maintain relationships with media representatives, including journalists, editors, and influencers. Act as the main point of contact for media inquiries and ensure that EtihadWE's messages are effectively communicated.

• Design and implement PR campaigns to promote EtihadWE's initiatives, projects, and achievements. This involves creating compelling press releases, media pitches, and other promotional materials.
• Prepare and manage crisis communication strategies. Address potential issues or emergencies that may impact EtihadWE s reputation, ensuring accurate and timely information is communicated to the public and media.
• Develop and manage relationships with key external stakeholders, including community leaders, regulatory agencies, industry groups, and partners. Engage these stakeholders to support EtihadWE s strategic interests.
• Oversee the creation of high-quality content for communication channels, including press releases, speeches, newsletters, and reports. Ensure consistency with EtihadWE's messaging and brand.
• Plan and coordinate external events such as press conferences, public forums, and corporate functions. Manage all aspects of event logistics, including coordination with vendors and stakeholders.
• Monitor media coverage and public sentiment regarding EtihadWE. Analyze the effectiveness of PR strategies and campaigns, providing reports and recommendations to senior management.
• Manage and enhance EtihadWE's public image through proactive communication and strategic initiatives. Address and mitigate any negative publicity or misinformation that arises.

Qualifications:

• Bachelor's degree in public relations, Communications, Marketing, Journalism, or a related field is typically required.
• Master's degree in a relevant area is preferred.
• Experience in public relations, external communications, or a related field.
• Understanding of legal and regulatory requirements related to public communications, particularly in the utilities or infrastructure sectors.
• Proficiency in using communication and media tools, including social media platforms, content management systems (CMS), and PR software.

Why Join EtihadWE

At EtihadWE, we're shaping the future of the utilities sector while fostering an inclusive and innovative work environment. Be part of a team that values integrity, excellence, and collaboration.