Marketing Manager

Were Hiring: Performance Marketing & Lead Generation Specialist (In-House)

Felicity Adobe LLP | Bangalore | Full-time, On-site

The honest pitch

Im done with agencies.

The delays, the back-and-forth on creatives, the well revert by EOD — when a campaign needs a demographic tweak at 9 PM before a project launch weekend, I need someone in the room, not on a retainer.

So Im building marketing in-house. And Im looking for one exceptional person to own it end to end.

Felicity Adobe is a Bangalore-based real estate development and renewable energy group — residential projects (affordable to luxury), plotted developments, and one of Karnatakas fast-growing solar businesses. Weve launched projects across Bangalore, Dharwad, Tumkur, and Kolar, with more in the pipeline. Every launch lives or dies on lead quality. Thats where you come in.

What youll own

Meta ads, end to end ,campaign structure, audience and demographic selection, creative direction, budget pacing, daily monitoring. You know the difference between a lead and a site-visit-ready lead.

Google Ads — search, display, and performance max for high-intent real estate queries.

Full-funnel lead generation ,online (Meta, Google, portals) and offline (channel partners, on-ground activations, launch events). You think in CPL, CPQL, and cost-per- sale, not impressions.

Campaign timelines ,you run the calendar. Launches dont wait, and neither do you.

AI-first workflows, we actively use AI (Claude and others) for creatives, copy, and analysis. If youre still doing everything the 2021 way, this isnt your role. If youre excited that the industry is being rebuilt in real time, it is.

Who Im looking for

3–4+ years of hands-on performance marketing experience — real estate strongly preferred (solar/high-ticket B2C also works). You must understand a long, high-ticket sales cycle.

Proven track record of generating leads that converted to sales, not just filled a CRM. Fluent in Meta Ads Manager and Google Ads — certifications are nice, spends youve

personally managed are nicer. Tell me your numbers.

Comfortable being the only marketing person initially — a builder, not a passenger. Kannada/Hindi plus English is a plus for offline and channel-partner coordination.

What you get

Fixed salary + performance incentives tied to sales conversions. When the projects sell, you earn beyond your CTC. I believe the person generating revenue should share in it.

Direct access to the founder — no layers, no politics. Decisions in minutes, not meetings.

Real budgets across multiple simultaneous project launches — portfolio-building work.

A company that invests in its people seriously, including their families education and health.

How to apply

Send your resume plus one thing: a short note (5–10 lines) on the best-performing campaign youve personally run — the objective, the budget, the CPL, and what converted. No cover letters. Just proof.

Apply via LinkedIn or write to us directly.

• Felicity Adobe LLP — building homes, powering the future.