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Job Description
What role you will play in team: You’ll support the digital marketing team in executing campaigns across multiple channels.
What you will do: You’ll contribute to content creation, social media engagement, and campaign analysis.
Key responsibility:
- Assist in the development and implementation of digital marketing campaigns.
- Create and schedule social media posts and content.
- Monitor and respond to social media comments and messages.
- Track and report on campaign performance using analytics tools.
- Collaborate with designers and other marketing team members.
- Stay updated on industry trends and best practices.
Required Qualification and Skills:
- Bachelor's degree in marketing or a related field.
- 0-1 year of experience in digital marketing (internships considered).
- Strong understanding of social media platforms and strategies.
- Proficient in using social media management tools.
- Excellent written and verbal communication skills.
- Analytical skills to interpret campaign data and make recommendations.
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Benefits Included:
- Competitive salary and benefits.
- Opportunities for professional growth and development.
- Dynamic and collaborative work environment.
- Exposure to cutting-edge digital marketing techniques.
A Day in the Life: A day might involve content creation, scheduling social media posts, analyzing campaign performance, and collaborating with your team to optimize results.
Skills
Social Media MarketingContent CreationSocial Media ManagementData AnalysisCampaign TrackingReportingIf an employer asks you to pay any kind of fee, please notify us immediately. Jobaaj does not charge any fee from the applicants and we do not allow other companies also to do so.
About Company
Genpact was founded in 1997 as a unit of General Electric. The company was founded as GE Capital International Services (GECIS) in New Delhi. Starting with 20 employees under the leadership of CEO Pramod Bhasin, its charter was to provide business process outsourcing solutions to GE's businesses. In the beginning, GECIS created processes for outsourcing back-office activities for GE Capital such as processing car loans and credit card transactions. It was an experimental concept at the time and the beginning of the Business-Process-Outsourcing (BPO) industry.
One year after its launch, GECIS employed about 800 people and generated revenues of US$4 million. By 2001, GECIS operations had grown to 12,000 employees and the company began to manage a wide range of processes across GE's financial services and manufacturing businesses. Jack Welsh, CEO of GE at the time, said that GECIS was a key driver of GE’s growth between 1998 and 2001, and was responsible for reducing operating costs by approximately US$1 billion.
In 2003, GE reduced its stake in GECIS to 40% and sold the remainder to two American private equity firms. At the time of the sale, GECIS employed around 13,000 people in India and 4,000 people in the US, China, Hungary and Mexico, providing a range of solutions in areas such as finance and accounting, insurance claim processing, IT management and technical support.
By 2004, GECIS oversaw around 700 business processes for GE that had migrated from the US to India, generating revenues of US$426 million.
Important dates & deadlines?
Application Deadline
29 Apr 25, 11:39 AM IST
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Digital Marketing Associate
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