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Job Description
What role you will play in team: You will be a key member of our growing digital marketing team, contributing to the development and execution of strategies across various channels.
What you will do: You will assist in the planning, implementation, and monitoring of social media campaigns, SEO initiatives, and email marketing efforts, collaborating closely with other team members.
Key responsibility:
- Assist in developing and implementing digital marketing strategies.
- Manage and update social media channels.
- Conduct keyword research and optimize website content for SEO.
- Create and distribute email marketing campaigns.
- Track and analyze campaign performance using various analytics tools.
- Collaborate with other marketing teams to ensure consistency in branding and messaging.
Required Qualification and Skills:
- Bachelor's degree in marketing, communications, or a related field.
- 0-1 year of experience in digital marketing (Entry-level).
- Strong understanding of social media platforms and SEO principles.
- Proficiency in using marketing analytics tools (e.g., Google Analytics).
- Excellent written and verbal communication skills.
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Benefits Included:
- Competitive salary and benefits package.
- Opportunities for professional development and growth.
- Collaborative and supportive work environment.
- Health insurance.
- Paid time off.
A Day in the Life: A typical day involves collaborating with the team, creating social media posts, analyzing campaign performance, and researching industry trends. You'll be constantly learning and improving your digital marketing skills.
Skills
Social Media MarketingSEOEmail MarketingGoogle AnalyticsIf an employer asks you to pay any kind of fee, please notify us immediately. Jobaaj does not charge any fee from the applicants and we do not allow other companies also to do so.
About Company
Genpact was founded in 1997 as a unit of General Electric. The company was founded as GE Capital International Services (GECIS) in New Delhi. Starting with 20 employees under the leadership of CEO Pramod Bhasin, its charter was to provide business process outsourcing solutions to GE's businesses. In the beginning, GECIS created processes for outsourcing back-office activities for GE Capital such as processing car loans and credit card transactions. It was an experimental concept at the time and the beginning of the Business-Process-Outsourcing (BPO) industry.
One year after its launch, GECIS employed about 800 people and generated revenues of US$4 million. By 2001, GECIS operations had grown to 12,000 employees and the company began to manage a wide range of processes across GE's financial services and manufacturing businesses. Jack Welsh, CEO of GE at the time, said that GECIS was a key driver of GE’s growth between 1998 and 2001, and was responsible for reducing operating costs by approximately US$1 billion.
In 2003, GE reduced its stake in GECIS to 40% and sold the remainder to two American private equity firms. At the time of the sale, GECIS employed around 13,000 people in India and 4,000 people in the US, China, Hungary and Mexico, providing a range of solutions in areas such as finance and accounting, insurance claim processing, IT management and technical support.
By 2004, GECIS oversaw around 700 business processes for GE that had migrated from the US to India, generating revenues of US$426 million.
Important dates & deadlines?
Application Deadline
27 Apr 25, 11:40 AM IST
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