Junior Social Media Marketing Associate In Bangalore

Department Icon Digital Marketing/Marketing
98+ Applicants
Posted: 7 months ago
0-1 years
Bengaluru / Bangalore, Karnataka
work from office

Posted: 7 months ago
|
Applicants: 100+
Job Description
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Job Description

Key Responsibilities
  • Content creation & strategy:
  • Plan and create high-quality Instagram posts, reels, and stories aligned with the brands pastel, playful aesthetic.
  • Ideate creative concepts for product shoots, lifestyle Reels, and seasonal campaigns (festivals, store launches, etc.).
  • Write catchy, on-brand captions and ensure consistency in visual tone and messaging.
  • Track trending audios, memes, and aesthetic formats adapt them to Goodgudis vibe.
  • Influencer marketing & collaborations:
  • Identify, reach out to, and manage collaborations with micro and nano influencers in the lifestyle, beauty, stationery, and gifting space.
  • Brief influencers and co-create engaging Reels showcasing Goodgudi products in fun, natural ways.
  • Negotiate deliverables and timelines; ensure brand alignment in influencer content.
  • Build a long-term influencer community for seasonal and new collection promotions.

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  • Performance & growth:
  • Monitor engagement, reach, and conversion metrics for instagram posts and influencer campaigns.
  • Suggest ideas to improve engagement (giveaways, reels challenges, and UGC drives).
  • Stay updated with platform updates, features, and creative trends to keep the brand relevant and exciting.
About Company: Goodgudi is an upcoming fast lifestyle retail company that offers a wide range of products at affordable prices. The founders - Anurag, Sagar, and Chandan, have plenty of experience in building massive companies from scratch. Anurag and Sagar founded DailyNinja, which was an early-morning milk and grocery delivery company that was acquired by BigBasket. Chandan started Setner, which is a successful manufacturing company.
Goodgudi is an omnichannel retail company that focuses on selling everyday utility-based products made with high-quality materials to meet the needs of the modern consumer. We aim to build the Miniso of India by curating an assortment of high-quality and well-designed products and making them available at an affordable price range.

Skills

Content CreationInfluencer MarketingMarketingMediaSocial Media Marketing

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Important dates & deadlines?

Application Deadline

11 Dec 25, 05:01 PM IST

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Junior Social Media Marketing Associate In Bangalore

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