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Job Description
- Bachelors degree or equivalent practical experience.
- Less than 3 years of full time work experience in any industry.
- Knowledge of Googles products and the technology industry.
- Ability to think across disciplines, industries, cultures, and scenarios, with a global mindset.
- Excellent problem-solving skills, with the ability to develop and understand strategy.
- Passion for marketing, brand management, strategy consulting, agency, technology, or related fields.
- Excellent program management and communication skills.
As an Associate Product Marketing Manager (APMM), you will be part of the APMM Program, Google’s global program for early career Marketers. You will work on priority marketing projects in the organization, develop a breadth of marketing skills, join a community of peers and alumni, and be supported by dedicated mentors and leaders. You will complete learning and development milestones, attend APMM programming, and actively contribute to the APMM community.
In this role, you will be assigned marketing projects within India Marketing supporting their business goals. You will make direct contributions under the scope of a larger project, with general guidance. You will help advocate for the user in the product development process or develop the go-to-market plans for driving awareness and adoption for new products and features. You will drive growth marketing and optimization, contribute to Google’s brand strategy, generate user insights, and/or manage campaigns and programming.
Please note this role is not eligible for immigration sponsorship.
Know the user. Know the magic. Connect the two. At its core, marketing at Google starts with technology and ends with the user, bringing both together in unconventional ways. Our job is to demonstrate how Googles products solve the worlds problems--from the everyday to the epic, from the mundane to the monumental. And we approach marketing in a way that only Google can--changing the game, redefining the medium, making the user the priority, and ultimately, letting the technology speak for itself.
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Responsibilities
- Assist in defining and executing go-to-market strategies and campaigns for new product or feature launches and measure efficacy against key Key Performance Indicators (KPIs).
- Assist in developing programs aimed at acquiring customers, including business strategies, messaging, collateral, and events, increasing our engagement with them and measuring the efficacy of such programs.
- Support team in evaluating product and feature improvements to meet user needs, product readiness for launch, and communicate the new developments to users.
- Develop client and executive narratives and presentations, case studies, and content designed to accelerate the business momentum to engage Googles customers and agency partners.
- Execute marketing related tasks within the scope of a larger product or project, under guidance from the manager.
Skills
MarketingCommunicationIf an employer asks you to pay any kind of fee, please notify us immediately. Jobaaj does not charge any fee from the applicants and we do not allow other companies also to do so.
About Company
Google India Careers 2025
Google is a global technology leader best known for its search engine, cloud computing, advertising platforms, consumer hardware, and AI innovations. Founded in 1998 by Larry Page and Sergey Brin, and headquartered in Mountain View, California, Google entered the India market in 2004 and now operates major campuses in Bengaluru, Hyderabad, Gurugram, and Mumbai. In India, Google serves billions of users through products like Search, YouTube, Android, Google Cloud, and Google Pay, while also investing heavily in digital inclusion and AI‑driven innovation.
Business Model – Google operates as a multi‑segment technology company, generating revenue primarily from advertising (Google Ads, YouTube Ads), cloud services (Google Cloud Platform, Workspace), hardware sales (Pixel devices, Nest), and subscription products (YouTube Premium, Google One). In India, Google’s business model blends B2C scale with B2B enterprise solutions, enabling it to serve both individual users and large organisations. The company’s AI‑first strategy integrates machine learning and generative AI across all products, from Search to Workspace, to deliver personalised, efficient, and secure experiences.
Recent Wins & Recognition –
- In 2024, Google Cloud India deepened its strategic alliance with PwC India to deliver Generative AI solutions across industries, leveraging Vertex AI and Gemini models to transform enterprise operations. (https://www.pwc.in/press-releases/2024/google-cloud-pwc-india-enhance-strategic-alliance-transform-enterprise-solutions-generative-ai.html)
- Google announced a ₹1,000 crore investment in India’s AI ecosystem under the IndiaAI Mission, focusing on AI research, skilling, and start‑up incubation. (https://blog.google/intl/en-in/company-news/outreach-initiatives/google-ai-india-2024-investment/)
- YouTube India surpassed 600 million monthly active users, launching new AI‑powered creator tools to boost content quality and monetisation. (https://blog.youtube/press/)
- Google was recognised among the Top 3 Best Workplaces in India 2024 by Great Place to Work® Institute, highlighting its inclusive culture and employee well‑being programs. (https://www.greatplacetowork.in/best-workplaces-in-india-2024/)
Culture & Values – Google’s core values include focus on the user, innovation, integrity, and respect for the individual. The company fosters a collaborative, open, and inclusive work environment, encouraging employees to spend 20% of their time on passion projects. In India, Google actively supports digital literacy, women in tech, and sustainability initiatives, while offering flexible work models, world‑class learning resources, and global mobility opportunities.
Client‑Facing & Internal Domains – Google India
Search & Knowledge Products
What it is – Google’s core product family, including Google Search, Google Maps, Google News, and Google Lens. India‑based roles include:
- Search Quality & Ranking – Algorithm tuning, spam detection, and relevance optimisation.
- Geo & Maps Data – Mapping accuracy, local business integration, and navigation features.
- Knowledge Graph & AI – Semantic search, entity linking, and generative AI integration.
YouTube & Content Platforms
What it is – Google’s video and creator ecosystem, including YouTube, YouTube Music, and YouTube Shorts. India‑based roles include:
- Creator Partnerships – Onboarding and supporting content creators.
- Content Policy & Moderation – Ensuring compliance with community guidelines.
- Product Growth & Monetisation – Ad formats, subscriptions, and engagement tools.
Google Cloud Platform (GCP)
What it is – Enterprise cloud services for compute, storage, AI, and analytics. India‑based roles include:
- Cloud Solutions Architecture – Designing enterprise cloud deployments.
- Data & AI Engineering – Vertex AI, BigQuery, and ML pipelines.
- Customer Engineering – Pre‑sales technical consulting and onboarding.
Ads & Commerce
What it is – Google’s advertising and commerce products, including Google Ads, AdSense, Google Shopping, and Merchant Center. India‑based roles include:
- Campaign Optimisation – Performance marketing and bid strategy.
- Product Management – Ad formats, targeting, and measurement tools.
- Merchant Solutions – E‑commerce integrations and seller support.
Hardware & Devices
What it is – Consumer electronics like Pixel phones, Nest smart home devices, and Chromebooks. India‑based roles include:
- Hardware Engineering – Device design, testing, and localisation.
- Supply Chain & Ops – Vendor management and logistics.
- Retail & Channel Partnerships – Distribution and sales enablement.
Internal Functions
What it is – Corporate and enabling teams that support Google’s global operations. India‑based roles include:
- People Operations (HR) – Talent acquisition, L&D, and employee engagement.
- Finance & Legal – Compliance, contracts, and budgeting.
- IT & Security – Infrastructure, cybersecurity, and enterprise tools.
Important dates & deadlines?
Application Deadline
07 Jun 24, 01:33 PM IST
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Associate Product Marketing Manager
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