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Job Description
Inkognito Bombay is a sustainable start up brand that customises apparel by hand painting on them. We are looking for passionate and results-oriented marketing manager to join our growing team who has a creative eye
for detail. You will be responsible for developing and executing a comprehensive marketing strategy that drives brand awareness, audience engagement and ultimately sales. You need to have a basic knowledge of the fashion industry.
Responsibilities
Marketing strategy and growth:Define a marketing plan for business growth by doing market research to
identify trends, customer preferences and competitive analysis for business growth.
Content creation and photography:Develop compelling content for social media platforms that aligns with brand identity and resonates with our niche. This includes crafting captions, stories, reels and other content formats to maximise reach and brand impact. Need to have prior experience in shooting video content and photography skills (phone/camera).
Brand management:
Overall brand management that includes market research and analytics, content strategy, enhancing brand image, interacting with clients online/offline, event management, collaborations.Video and Graphic editing:Visual storytelling is very important for the brand. You need to be able to create graphics and edit videos on apps such as VN, Canva, Procreate/Photoshop.
Influencer outreach and collaborations:Identify and cultivate relationships with relevant influencers and other brands whose style and demographic aligns with our brand.
Qualifications
- Bachelors degree in marketing/ business administration/ communications or equivalent experience
- 1+ years experience in social media marketing
- Strong photography and video skills for social media content creation
- Verbal, written, and organisational skills
- Proficiency in Canva, VN, Photoshop/Procreate
- In depth knowledge of major social media platforms (Instagram, Facebook) and their advertising functionalities
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- Strong analytical skills to interpret social media data to inform strategic decision making
Benefits
Flexible working hours and hybrid work format is negotiable
Fun working environment which is organised and chaos free
Be part of a creative startup brand with room for growth
Interested candidates can email their resume and portfolio at [HIDDEN TEXT]
Please note: The job is on-site in Navi Mumbai.
Working hours: 11:00am-7:00pm Monday-Saturday (One day WFH)
Skills
AdvertisingCanvaContent CreationContent StrategyMediaMarketingSocial Media MarketingSocial Media PlatformsMarketing ManagerIf an employer asks you to pay any kind of fee, please notify us immediately. Jobaaj does not charge any fee from the applicants and we do not allow other companies also to do so.
Important dates & deadlines?
Application Deadline
04 Jul 25, 01:19 PM IST
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