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Job Description
izmocars (www.izmocars.com / www.izmoltd.com) is a leading Digital Media and Internet Solutions company with a strong presence in the Automotive industry. With Interactive Media studios in Long Beach, CA & Brussels, Europe, we are the largest producers of automotive content in the world. Our products include Interactive Media Solutions for Automotive, Dealer Web Platform, CRM, Online Marketing and Virtual Reality Platform for the Automotive industry.
We are seeking a seasoned and highly skilled Senior Content Writer to join our marketing team. The ideal candidate will bring 10+ years of experience in creating compelling, informative, and persuasive content, with a deep understanding of the automotive industry and technology products. This role will collaborate closely with product marketing managers to craft engaging copy for our data analytics platform for the automotive sector and our digital retail platform for auto dealers.
Key Responsibilities
- Develop high-quality, persuasive copy for a range of marketing materials, including website content, white papers, product brochures, email campaigns, social media, blogs, and case studies.
- Collaborate with product marketing managers to understand our product offerings and translate complex technical information into clear and engaging customer-focused messaging.
- Lead content strategy development for B2B marketing, focusing on automotive data analytics and digital retail solutions.
- Write technical product descriptions, case studies, and customer stories tailored to the automotive industry.
- Ensure consistency in tone, voice, and style across all channels, aligning with brand guidelines and marketing goals.
- Stay current with industry trends in automotive technology and digital transformation to produce relevant and insightful content.
- Act as the key liaison between cross-functional teams (product, sales, and customer success) to create content that supports product launches, sales enablement, and customer education.
- Mentor junior Content Writers or content creators within the team, providing guidance on content quality and industry-specific writing.
- Edit and proofread content with meticulous attention to detail, ensuring high standards in grammar, clarity, and style adherence.
- Bachelors degree in English, Marketing, Journalism, Communications, or a related field.
- 10+ years of proven experience as a Content Writer, with a strong portfolio demonstrating expertise in the automotive or technology industry.
- Deep understanding of B2B marketing, particularly for data-driven products and digital retail platforms.
- Experience in writing technical and marketing content for automotive dealerships, industry professionals, and tech-savvy audiences.
- Ability to translate complex technical concepts into accessible and persuasive copy for both technical and non-technical readers.
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- Proficiency with SEO best practices and content marketing strategies to drive lead generation and engagement.
- Strong project management skills with the ability to prioritize, multitask, and meet tight deadlines.
- Excellent research abilities to stay informed on industry trends and competitive landscape.
- Experience working with content management systems (CMS) and collaboration tools.
- Minimum 10 years of professional copywriting experience, preferably within the automotive, Advertising , technology, or SaaS industries.
- In-depth experience writing for data analytics platforms, digital retail solutions, or other complex technology-driven products.
- Extensive familiarity with the automotive retail industry, including dealerships, market trends, and digital transformation.
- Strong editing and proofreading skills with exceptional attention to detail.
Skills
AdvertisingContent Management SystemsContent StrategyCopywritingDigital MediaDigital TransformationMediaOnline MarketingMarketingProduct MarketingSeoIf an employer asks you to pay any kind of fee, please notify us immediately. Jobaaj does not charge any fee from the applicants and we do not allow other companies also to do so.
Important dates & deadlines?
Application Deadline
15 Jun 25, 03:22 PM IST
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