Sales Director

Key Responsibilities

Strategic Leadership

• Develop and execute the UAE sales strategy in line with corporate goals.
• Identify market opportunities, define target segments, and establish go-to-market plans.
• Build and lead the annual business plan, including forecasting, budgeting, and resource planning.
• Lead the commercial preparation for the new local production facility, aligning product portfolio and pricing strategies.
  
  

• Build, coach, and mentor a high-performance sales team.
• Promote a culture of accountability, collaboration, and continuous improvement.
• Foster an inclusive and respectful working environment, sensitive to multicultural dynamics.
• Provide regular training, feedback, and performance management to support team growth.
  
  

Sales Management

• Drive top-line growth and market share expansion across key channels (retailers, distributors, projects, applicators).
• Manage key customer relationships and strategic accounts directly.
• Monitor performance through KPIs and adjust plans to ensure targets are achieved.
• Ensure effective pipeline management and accurate sales forecasting.
  
  

• Work closely with marketing, technical, operations, and supply chain teams to align business priorities.
• Support product launches, promotions, and pricing strategy in collaboration with product marketing.
• Provide market intelligence and customer insights to support innovation and strategic planning.
  
  

• Bachelor s degree in Engineering (Civil or Chemical preferred); MBA is a plus.
• Minimum of 10 years of progressive sales leadership experience in the construction chemicals or building materials industry.
• Proven track record in strategy development, implementation, and business transformation.

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• Strong ability to lead through ambiguity and drive change in complex environments.
• Experience in managing multi-cultural teams and operating in diverse regional markets.
• Strong customer orientation and commercial acumen.
  
  

• Fluent Arabic and English both written and spoken.
  
  

• Strategic thinking and execution
• Inspirational leadership and team development
• Strong communication and interpersonal skills
• Cultural awareness and inclusivity
• Resilience and adaptability
• Entrepreneurial mindset and hands-on approach