Performance Marketing Executive

Department Icon Digital Marketing/Marketing
98+ Applicants
Posted: 1 month ago
1-3 years
Hyderabad / Secunderabad, Telangana, Telangana
work from office

Posted: 1 month ago
|
Applicants: 98+
Job Description
About Company
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Job Description

About Us
Lantrn Marketing operates as a growth engine for brands, not just a service provider. We function like an in-house team, working across strategy, execution, and optimization to drive measurable business outcomes.
Key Responsibilities
  • Plan, launch, and manage paid campaigns across Meta Ads and Google Ads
  • Take full ownership of campaign performance metrics such as CPL, CPA, and ROAS
  • Monitor campaign performance daily and make data-driven optimizations
  • Identify and scale high-performing campaigns while pausing underperforming ones
  • Run A/B tests on creatives, audiences, and ad copies to improve performance
  • Optimize budget allocation across campaigns based on performance data
  • Build and manage retargeting strategies to improve conversions
  • Analyze campaign data and identify patterns, insights, and growth opportunities
  • Collaborate with content and design teams to create high-converting ad creatives
  • Provide clear performance reports with actionable insights for clients
  • Improve funnel performance from ad to landing page to final conversion
  • Suggest and implement improvements in landing pages and lead generation flows
  • Manage multiple client accounts and ensure consistent performance delivery
  • Stay updated with platform changes, trends, and new performance strategies
  • Looking to get Placed? Try our Placement Guarantee Plan

Basic Qualifications
  • 1-3 years of hands-on experience in performance marketing
  • Strong expertise in Meta Ads and Google Ads
  • Proven track record of generating leads or sales through paid campaigns
  • Strong understanding of performance metrics and optimization techniques
  • Ability to manage multiple campaigns and clients efficiently.
  • Data-driven mindset with strong analytical skills
This job is provided by Shine.com

Skills

Campaign PerformanceGoogle AdsLanding PageOptimizationMarketing

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About Company

Lantrn is a full-service digital marketing agency committed to helping businesses across diverse industries achieve real, sustainable growth. Our data-driven, results-oriented approach empowers our clients to excel in the digital landscape, delivering measurable ROI and fostering lasting partnerships. Why Choose Lantrn? - Client-Centric Approach: We understand that every business is unique, and we take the time to understand your specific goals and challenges. This allows us to develop customized strategies tailored to your needs. - Results-Driven Strategies: We focus on delivering tangible results that positively impact your bottom line. Our strategies are designed to generate leads, increase sales, and improve your overall ROI. - Transparency and Collaboration: We keep you informed every step of the way, providing regular updates and insights into our progress. We believe in building strong, collaborative relationships with our clients. - Experienced Team: Our team comprises seasoned digital marketing professionals with expertise in SEO, PPC, content marketing, social media, and more. We stay ahead of the curve with the latest industry trends and best practices. - Comprehensive Services: From initial strategy development to ongoing campaign management and optimization, we offer a full suite of digital marketing services to meet your needs. At Lantrn, we are passionate about helping businesses thrive in the digital age. Let us be your partner in achieving your marketing goals and unlocking your full potential.
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Important dates & deadlines?

Application Deadline

03 Jun 26, 04:03 PM IST

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