Category Manager - Hair Care Matrix

Department Icon Digital Marketing/Marketing
98+ Applicants
Posted: 3 weeks ago
0-1 years
Mumbai, Maharashtra
work from office

Posted: 3 weeks ago
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Applicants: 99+
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Job Description

Life is too short for a boring career, so build an extraordinary one with us. We believe your career should spark the same thrill and curiosity as your personal interests. Creativity drives everything we do, turning ideas into meaningful impact. With opportunities across brands, markets, and divisions, your growth knows no boundaries. Read on to know more about whats in store for you!
JOB TITLE: Category Manager – Hair Care Matrix
Hello, were LOréal, Were not just building brands, were shaping how the world experiences beauty (and it takes a lot of cool jobs to do it). Intrigued Keep reading, this might be the opportunity youve been searching for.
A Day in the Life
As the Category Manager for Matrix Hair Care, you will be the strategic mind shaping the future of one of Indias leading professional brands. Reporting to the Brand GM, Matrix, you will lead your team to build on the brands authentic, colorful, and uncomplicated identity, loved by Gen Z consumers and hairstylists alike. You will have the opportunity to make a significant impact, turning brand love into market leadership.
Your Key Deliverables Will Be
  • You will execute the brand strategy and drive positioning of the brand keeping in mind global brand mandates.
  • You will orchestrate the launches and push growth of pillar products towards continued growth and animate core categories / products of the brand
  • You will partner closely with Matrix DMI (innovation) team on new launches and enhancing the brand equity as per guidelines
  • You will conceptualise and develop new concepts for brand communication and category communication to drive awareness of the brand.
  • You will analyse data, market insights, competition and trends to create animations as per brand calendar
  • You will lead the roll-out of strong Media, PR and Influencer Campaigns as well as manage below the line activations with trade partners
  • You will drive the brands presence on all platforms (online and offline) and be responsible for sales forecasting, stock planning
  • You will design tactical offers for consumers and salons
  • You will conceptualise, develop and execute disruptive Point of Sale elements in collaboration with the merchandising team
  • You will manage the brands advertising and promotional budget.
  • You will be responsible for working with the demand planning team on sales forecast accuracy
  • You will collaborate with other departments (sales, logistics, education, etc.) and partner agencies/ production houses to build campaigns
  • You will make recommendations to management on your own expertise as well as based on research that you will drive of the consumer, market and competitors
  • You will design commercial schemes in collaboration with the sales teams for the trade channel
  • You will collaborate with the education team to build and promote new techniques, launch new products and excite Hairdressers
We Are Looking For
We are seeking a strategic and creative leader with a proven ability to drive brand growth in a dynamic market. You are adept at translating consumer insights into powerful marketing actions and have a strong track record of managing teams and complex projects.
  • Highly experienced in operational marketing, product development, and digital marketing, ideally within the beauty or lifestyle sectors.
  • Proven experience in managing and developing a team.
  • A Masters degree in a relevant field.
  • Core Skills:
    • Marketing and Content strategy design
    • Activation excellence
    • Consumer and customer insights leveraging

      Looking to get Placed? Try our Placement Guarantee Plan

    • Omni channel experience design
    • Stakeholder Management
    • People Development
    • Cooperation
Whats In It For You
  • A place for you to leave your comfort zone and grow beyond your potential (here, youll be encouraged to try new things and take risks!)
  • Real responsibility from day 1, theres no sitting on the sidelines at LOréal
  • An environment where people of every ethnicity, social background, age, religion, gender and sexual orientation as well as people with disabilities are accepted, can speak up, will thrive and are celebrated!
  • A place where you can contribute to something bigger! Many of our brands have societal /environmental causes to make concrete difference
Who We Are
For 115 years, LOréal, the worlds leading beauty player, has devoted itself to one thing only: fulfilling the beauty aspirations of consumers around the world.
With our broad portfolio of 37 international brands and ambitious sustainability commitments in our LOréal for the Future program, we offer every person around the world the best in terms of quality, efficacy, safety, sincerity and responsibility, while celebrating beauty in its infinite plurality.
Present in India since 1994, LOréal India is a 100% subsidiary of LOréal S.A. Today, LOréal India is present on all distribution channels with 27 brands, available in consumer channels (LOréal Paris, Garnier, Maybelline New York, NYX Professional Makeup); in hair and beauty salons (LOréal Professionnel, Matrix, Kérastase, Redken); in selective distribution (Kiehls, Lancôme, Yves Saint Laurent), CeraVe and La Roche-Posay in pharmacies and drugstores, and perfumes and make-up sold through LOréal International Distribution (Armani, Prada, Valentino, Ralph Lauren, Diesel, Victor & Rolf, Mugler, Azzaro, Maison Margiela, Cacharel, Guy Laroche, Urban Decay, Paloma Picasso, Youth To The People).
LOréal India employs more than 1,800 people in its head office in Mumbai, four regional offices, two production plants in Chakan (Maharashtra) and Baddi (Himachal Pradesh), two Research and Innovation centers in Mumbai (Maharashtra) and Bengaluru (Karnataka) and one India Technology Hub in Hyderabad.
In India, LOréals Corporate Social Responsibility (CSR) initiatives are built around three pillars: empowerment, environment and education. In addition to the groups CSR commitments, LOréals brands (LOréal Paris, Garnier, Maybelline New York, Kérastase, Matrix, LOréal Professionnel) are also leading community impact initiatives in India.

Skills

AdvertisingDigital MarketingContent StrategyMediaMarketing

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About Company

Our 34 international brands include Kiehl’s, Lancôme, Giorgio Armani Beauty, Yves Saint Laurent Beauté, Ralph Lauren, Clarisonic, Maybelline New York, Essie, Kérastase, Biotherm, Shu Uemura, Viktor&Rolf, Maison Martin Margiela, Urban Decay, Redken, Vichy, La Roche-Posay, Diesel, Garnier, L’Oréal Paris, and more. For more than a century, L’Oréal has devoted itself solely to one business: beauty. The group's mission is to provide the best in cosmetics innovation to women and men around the world with respect for their diversity.We want to bring beauty to all people. Our ambition for the coming years is to win over another one billion consumers around the world by creating the cosmetic products that meet the infinite diversity of their beauty needs and desires.If you are ready to take charge of your career and join us on our quest for the next billion consumers, follow us to get the insider scoop on our business, culture, and tips on how to join us to shape the future of beauty. L'Oréal S.A. is a French personal care company headquartered in Clichy, Hauts-de-Seine with a registered office in Paris. It is the world's largest cosmetics company and has developed activities in the field concentrating on hair color, skin care, sun protection, make-up, perfume, and hair care.

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Important dates & deadlines?

Application Deadline

26 Jun 26, 05:28 PM IST

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