Marketing Lead

Designation Marketing Lead

Location 1st Floor, Tower-A, UNITECH CYBER PARK, Durga Colony, Sector 39, Gurugram, Haryana 122003

Days of working 5 (Sat& Sun fixed off)

Job Overview:

We are looking for a dynamic and proactive Marketing Lead to join our growing team at Lyxel&Flamingo, a B2B Marketer with expertise in design thinking, white paper creation, and in-depth research to drive thought leadership. This role requires a strong understanding of context, creative strategy, and the ability to translate knowledge into impactful marketing content. The ideal candidate will be responsible for driving brand growth, managing and enhancing the companys social media presence, and taking charge of internal and external stakeholder relations. As a Marketing Lead, you will have a direct impact on the company&aposs image and success, ensuring the brand resonates with its audience while fostering engagement and awareness through strategic marketing initiatives.

Key Responsibilities:

• Social Media Management:

Oversee and manage all social media channels (Facebook, Instagram, Twitter, LinkedIn, etc.) for the agency, creating engaging content, and implementing strategies to improve audience engagement and brand presence.

• Stakeholder Management:

Act as a liaison between the agency and its stakeholders, including clients, vendors, and internal teams, ensuring effective communication, fostering relationships, and maintaining high levels of satisfaction.

• Event Management & Engagement:

Plan and execute company events, both virtual and in-person, to engage stakeholders, employees, and clients. Drive event promotion via social media and other marketing channels to boost attendance and participation.

• Brand Image & Growth:

Implement strategies to improve the agencys brand image and ensure consistent brand messaging across all marketing channels. Actively work towards expanding brand visibility and awareness, leading efforts for brand growth in the market.

• Team Management & Coordination:

Lead and coordinate a team of marketing professionals. Provide guidance, mentorship, and support in executing marketing campaigns and initiatives. Collaborate across departments to align on company objectives and marketing goals.

• Content Creation & Strategy:

Develop content calendars and oversee the creation of high-quality content that resonates with target audiences, aligning with company&aposs marketing and business objectives.

• Analytics & Reporting:

Analyse marketing data, social media metrics, and campaign performance to continuously improve strategies. Provide regular reports and insights to stakeholders, highlighting successes, challenges, and areas for improvement.

• Market Research & Trend Monitoring:

Keep an eye on current marketing trends, industry best practices, and competitor strategies to stay ahead of the curve and ensure Lyxel&Flamingo remains competitive.

Key Skills & Qualifications:

• Proven experience in social media management, content creation, and digital marketing strategies.
• Strong background in managing and coordinating teams to execute marketing initiatives.
• Exceptional communication and interpersonal skills for effective stakeholder management.
• Proactive attitude with the ability to take ownership and drive results independently.
• Event planning and management experience, both virtual and in-person.
• Strong leadership skills with the ability to inspire and motivate a team.
• Experience with social media analytics tools and platforms (e.g., Google Analytics, Hootsuite, Sprout Social).
• Ability to multitask, prioritize, and manage time effectively in a fast-paced environment.
• Bachelor&aposs degree in Marketing, Communications, or a related field (preferred).

About Lyxel&Flamingo:

Lyxel&Flamingo is all in one Digital Marketing Solution for businesses at the intersection of art, design, and technology. Our multi-competence left brain-right brain approach create powerful solutions for brands in an increasingly disruptive world. We dig right into the business.

Company Website - lyxelandflamingo.com