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Job Description
- Growth & Revenue - Own D2C revenue targets and growth metrics (traffic, conversion, AOV, LTV, CAC) - Build and execute growth strategies across acquisition, retention, and monetization - Identify new growth levers, experiments, and scalable channels
- Performance Marketing - Manage paid marketing channels (Google, Meta, affiliates, influencers, marketplaces ads if needed) - Optimize spends to improve ROAS, CAC, and overall contribution margins - Work closely with agencies and internal teams for campaign execution
- Website & Conversion Optimization - Own the D2C website performance - Drive CRO initiatives: landing pages, funnels, checkout, offers, bundles, Coordinate with tech, design, and content teams for website improvements
- Retention & CRM - Build retention programs via email, WhatsApp, SMS, loyalty, subscriptions - Improve repeat purchase rate, customer lifetime value, and engagement - Analyze cohort behavior and customer journeys
- Analytics & Reporting - Track and analyze performance using GA, dashboards, and internal reports
- Present weekly and monthly growth insights to leadership
- Drive data-backed decisions and continuous optimization Cross-Functional Collaboration
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- Work closely with supply chain, category, product, and finance teams
- Align growth plans with inventory availability and margin goals - Support new product launches and campaigns
Skills
Marketing ChannelsOptimizationMarketingIf an employer asks you to pay any kind of fee, please notify us immediately. Jobaaj does not charge any fee from the applicants and we do not allow other companies also to do so.
Important dates & deadlines?
Application Deadline
27 Jun 26, 06:44 PM IST
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