Client Solutions Manager - Financial Services, Travel And Real Estate

Meta is looking for a Client Solutions Manager (CSM) to work as an integral member of our Global Sales team. The CSM will work with large local advertisers, focusing on performance and brand marketing on the Meta platforms.With proven understanding of online performance marketing, this role will work in partnership with the Client Partner to develop Meta solutions. The CSM is responsible for driving revenue by advising on campaigns on Meta platforms, negotiating and optimizing the advertising solutions, and use data and analytics to build consultative advice for our customers.
Client Solutions Manager - Financial Services, Travel and Real Estate Responsibilities:

• Work with brands to understand their business objectives and develop the Meta strategy in partnership with the Client Partner, which will constitute building on insights, crafting media plans, page strategy, creative and measurement recommendations
• Leverage Metas extensive Performance Marketing (Direct Response) solutions and Brand solutions apart from the growing Business Messaging suite to the benefit of our advertisers
• Build key stakeholder relationships both internally and externally, and be seen as a key influencer in shaping product roadmaps, platform strategy and the overall Meta narrative
• Provide dedicated account management to top clients, to develop, manage, optimize, and support account plans, and leverage data to create business solutions for clients
• Develop financial services, travel and real estate vertical expertise, including industry research and perspective, to drive overall business objectives and marketing solutions for advertisers
• Serve as an industry thought leader in social media and digital advertising and adapt to Meta’s ongoing product and technology developments.
• Media Planning, Strategy, and Measurement - Manage planning, execution, ongoing reporting and optimization of campaigns (oversee budget spend, manage internal analytics and dashboards, provide optimisation and real time targeting recommendations)
  
• Project Management - Manage complex work streams to optimize marketing objectives for clients. Manage Analytics and dashboards to advise clients (e.g. daily client facing data/insights reporting, setting up pipelines to pull conversion and impression data, etc.) and maintain internal operation rigour to manage clients efficiently.
• Drive impact in a dynamic, team-focused environment, while moving fast against challenging deadlines.
• Ability to travel as needed
  

Minimum Qualifications:

• Bachelor’s degree
• 3+ years of experience in performance marketing and/or digital strategy roles
• Knowledge of digital media platforms, advertising success metrics, and industry trends

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  Experience collaborating effectively with cross functional partner teams, demonstrating attention to detail, and involving all levels of management
• Analytical skills, experience producing and interpreting data-sets on which to deliver actionable insights, which can be confidently presented to external clients
• Effective and creative problem solving and decision making skills
  

Preferred Qualifications:

• Experience in financial services - banking, insurance, fintechs or experience in travel - OTA, Airlines etc. preferred
• Knowledge of Metas Ad products
  

About Meta:
Meta builds technologies that help people connect, find communities, and grow businesses. When Facebook launched in 2004, it changed the way people connect. Apps like Messenger, Instagram and WhatsApp further empowered billions around the world. Now, Meta is moving beyond 2D screens toward immersive experiences like augmented and virtual reality to help build the next evolution in social technology. People who choose to build their careers by building with us at Meta help shape a future that will take us beyond what digital connection makes possible today—beyond the constraints of screens, the limits of distance, and even the rules of physics.
Individual compensation is determined by skills, qualifications, experience, and location. Compensation details listed in this posting reflect the base hourly rate, monthly rate, or annual salary only, and do not include bonus, equity or sales incentives, if applicable. In addition to base compensation, Meta offers benefits. Learn more about benefits at Meta.