Head Of International Business Development

The Opportunity

This is not a manage what exists role. This is a build, scale, and own international business mandate within a fast-growing FMCG platform backed by a large regional group.

The business operates an asset-light trading and distribution model, driving growth through strong distributor networks across Africa and other emerging markets .

If you've built markets from scratch, fixed broken distributor networks, and driven revenue in complex geographies - this is your playground.

What You Will Own

You will take full ownership of international sales and marketing across multiple markets

Your responsibilities will include:

• Building and executing international market strategy across Africa and key global markets
• Identifying, appointing, and managing high-performing distributors across multiple countries
• Driving market entry into new geographies and scaling existing ones
• Owning pricing, margins, trade spend, and overall commercial performance
• Leading brand strategy and trade marketing execution in-market
• Building and leading international sales, export, and trade marketing teams
• Defining route-to-market models across diverse and complex environments
• Establishing performance frameworks, KPIs, and reporting discipline

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• Driving demand planning alignment with supply chain and finance
• Managing distributor performance, accountability, and long-term partnerships

You should bring:

• 15+ years of FMCG experience, with strong exposure to food categories
• Proven track record of building and expanding international markets, especially across Africa
• Deep experience in distributor-led business models (appointment, management, optimisation)
• Strong ownership of both sales and marketing, including trade spend and commercial planning
• Hands-on experience in pricing, margins, and volume-driven businesses