Marketing Executive

Mister Baker is looking for a young, passionate talent to drive the vision of the brand forward. If you think you have the creative flair and the skills mentioned below, lets get baked!

Responsibilities-

• Supporting the Marketing team to develop and implement marketing plans and strategies to meet business objectives.
• Conduct market research and analysis to keep on the pulse of trends, consumer preferences and competition.
• Collaborate with internal teams and external partners to create and execute marketing campaigns across various channels.
• Assist the team in campaign conceptualization and implementation on ground.
  
• Assist with creative plans for marketing shoot and execution.
• Maintain strong social media presence by supporting platform strategy, activities and content calendar generation.
• Oversee the creation and implementation of creative design concepts for marketing materials, ensuring consistent brand messaging across all channels.
• Create marketing collaterals like catalogues, stories, posts, in-store communication designs.
• Oversee the production of promotional material such as flyers, brochures, and adverts.
• Helps and Support the Operations team for LSM Activities for the outlets.
• Create weekly reports to ensure smooth and timely functioning of tasks and showcase growth results.

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• Co-ordinate with PR agency for all aspects of public relations, including media relations, press releases, and event coordination, to increase brand visibility and maintain positive relationships with media outlets.
• Develop and manage digital marketing initiatives, including website content, social media campaigns, email marketing, and online advertising, to increase brand awareness and drive online traffic.
• Assist with maintaining a healthy website and e-commerce presence with regular checks and updates on the website.
• Assist the team in maintaining aggregator relationships and executing potential marketing campaigns.
• Monitor and analyse marketing performance metrics, prepare reports, and provide insights to drive continuous improvement and achieve marketing goals.
• Build and maintain relationships with external stakeholders, including agencies, suppliers, and industry influencers, to leverage partnerships and enhance marketing efforts.
• Manage budgets and assist to allocate resources effectively to maximize return on investment.