Assistant Manager - Amazon Ads

Key Responsibilities:

Paid Advertising Expertise:

-Own and manage Sponsored Products, Sponsored Brands and Sponsored Display campaigns.

-Structure campaigns at scale (ASIN-wise, keyword-wise, match-type-wise).

-Perform search term mining, keyword harvesting and negative keyword optimization regularly.

-Control and improve ACOS / ROAS while scaling revenue.

-Manage budgets daily to avoid overspend and wasted impressions.

-Launch and scale ads for new product launches.

-Identify scaling opportunities using Search Query Reports, Placement reports and Retail Readiness metrics.

-Work closely with the catalog and content teams to improve CTR and CVR (titles, images, A+ content).

Marketplace & Business Insights:

-Analyze performance at ASIN, category, and brand level.

-Track impact of pricing changes, deals, and promotions on ads.

-Prepare weekly and monthly performance reports with clear insights and action points.

Secondary Platforms (Good to Have)

-Basic working knowledge of Flipkart Ads (PLA, Search, Listing Ads).

-Exposure to Google Search / Shopping Ads for brand and demand capture is a plus (not mandatory).

What Were Looking for

-37 years of hands-on Amazon Ads experience (non-negotiable).

-Experience managing large budgets with performance accountability.

-Strong understanding of ACOS, TACOS, CTR, CVR, Search Rank and Attribution.

-Comfortable working independently without constant supervision.

-Strong Excel skills (bulk sheets, reports, analysis).

-Experience in consumer electronics / fast-moving categories is a big plus.

Qualifications:

-Graduation or Post Graduation with 4-8 years of experience in performance marketing.

-Proven experience managing and optimizing paid advertising campaigns across multiple platforms, preferably including Flipkart Ads and Google Ads.

-Strong understanding of SEO (Search Engine Optimization) principles is a plus.

-Ability to work independently and as part of a team.

-Strong analytical skills and a data-driven approach to decision-making.

-Passion for staying ahead of the latest digital marketing trends and technologies.

Additional Information:

Location: This is an on-site position based in Hyderabad. If interested in Hybrid/WFH please DO NOT APPLY.

• Salary: Compensation will be in line with industry standards.