Outbound Sales & Business Development Executive

About Mobikasa

Mobikasa is a top-rated ecommerce, web, and mobile apps development agency founded in 2011. The company has established a global footprint, serving clients from diverse industry verticals. Mobikasa focuses on accurately identifying client goals to create brand-enhancing solutions that engage the target audience.

Role Description

Were looking for a sharp, proactive Outbound Sales & BD Executive who thrives in B2B outreach and knows how to generate qualified leads using tools like LinkedIn, Crunchbase, cold email automation, and CRMs. Your mission is to build a predictable outbound pipeline by identifying ideal clients and initiating meaningful conversations that convert into discovery calls. This is a full-time on-site role for an Outbound Sales & Business Development Executive, located in South Delhi.

Key Responsibilities

• Research and identify target companies and decision-makers using LinkedIn Sales Navigator, Crunchbase, and similar tools.
• Execute and optimize cold email campaigns and LinkedIn outreach sequences.
• Manage and track outreach activity using CRM software (HubSpot, Pipedrive, or similar).
• Qualify leads based on ideal customer profiles and pass warm leads to the senior sales team.
• A/B test messaging to improve open, reply, and conversion rates.
• Maintain daily/weekly reporting on outreach metrics and outcomes.
• Collaborate with marketing and leadership to align outbound strategy with business goals.

Requirements

• 1 to 5 years of outbound B2B lead generation experience.
• Experience in the web/app design & development or SaaS space is a plus.
• Hands-on experience with LinkedIn Sales Navigator, Crunchbase, and cold email tools (e.g. Instantly, Smartlead, Apollo, Lemlist).
• Strong command over cold emailing best practices (deliverability, personalization, follow-up sequences).
• Excellent written and verbal communication skills in English.