Performance Marketing- Senior Associate

About MyHQ
myHQ is Indias largest flexible workspace solutions platform. We empower todays workforce with the freedom to
work from anywhere via our tech-driven workspace products – day passes, meeting rooms, managed offices, and
enterprise leasing solutions. With 1500+ workspaces across 10+ cities, weve served over 100,000 professionals and
businesses.
Backed by ANAROCK, one of Indias largest real estate consultancies, were now scaling across the country with a
strong focus on enterprise growth and product-led acquisition.
Why this role matters
Paid acquisition is a core growth lever for us.
We are looking for a high-intent, execution-focused performance marketer who can run and optimize Google
Search campaigns while maintaining strong control on CAC and lead quality.
This role is about owning outcomes and driving efficiency through strong execution and reporting, working
closely with the performance and marketing team.
Key Responsibilities
Paid Acquisition (Core)

• Execute and optimize campaigns on Google Search as the primary channel.
• 
  Build and run campaigns for high-intent B2B demand generation.
• Support performance across the funnel from click to qualified lead.
  

Execution & Optimisation

• Run hands-on campaign execution across bidding, keywords, ad copy, and landing pages.
• Track and improve CPL, CAC, conversion rates, and lead quality on a weekly basis.
• Identify high-performing keywords/segments, cut inefficiencies, and set a clear testing cadence.
  

Reporting & Analysis

• Own weekly and monthly performance reporting in Excel/Google Sheets — pivot tables, VLOOKUP/INDEX-
  

MATCH, and formulas for CPL, CAC, and budget pacing.

• Build and maintain trackers that surface whats working, what needs attention, and where budget should shift.
• Put together clean, accurate reporting that the team can act on quickly.
  

Funnel & Collaboration

• Work closely with product, sales, and landing page teams to improve conversion.
• Help ensure paid efforts translate into pipeline, not just leads.
  

Who You Are (Must-Have Skills)

• 2–3 years of experience in performance marketing, primarily on Google Search Ads.
• Hands-on experience running Search campaigns — keywords, bidding, ad copy, Quality Score.
• Strong working knowledge of Excel/Google Sheets — formulas, pivot tables, and data cleanup for reporting.
• Exposure to B2B or high-consideration products is a plus.
• Comfortable with full-funnel thinking (not just top-of-funnel CPL).
• High ownership mindset with strong execution ability and a sharp eye for reporting and numbers.