Sr. Account Based Marketing

Being first is in our nature. Netcore cloud is first and leading AI/ML-powered customer engagement and experience platform (CEE) that helps B2C brands increase engagement, conversions, revenue and retention. Our cutting-edge SaaS products enable personalized engagement across the entire customer journey and build amazing digital experiences for business of all sizes. Our CEE platform includes 6 products Customer Engagement, Email, Personalization, Product Experience, Customer Data platform (CDP) & Raman our AI engine. Netcore has a perfect combo of experience as well as an agile mind. We currently work with 5000+ enterprise brands and serve more than 70% Unicorns in India, making us among the top-rated customer engagement & experience platform. Headquartered in Mumbai, we have 10 offices globally and serve customers in 25+ countries including United States and European markets. Being certified as a Great Place to Work for three consecutive years only reinforces Netcores principle of being a people-centric company where you will not be just an employee but a family member of the organization. A career at Netcore is more than just a job its an opportunity to shape the future. For more information, please visit netcorecloud.com or follow us on LinkedIn

The Role

Your Responsibilities Will Include

• Plans and executes all web, SEO/SEM, database marketing, email, social media, and display advertising campaigns.
• Designs, builds, and maintains our social media presence.
• Measures and reports performance of all digital marketing campaigns and assesses against goals (ROI and KPIs).
• Identifies trends and insights and optimizes spend and performance based on the insights.
• Brainstorms new and creative growth strategies through digital marketing.
• Plans, executes, and measures experiments and conversion tests.
• Collaborates with internal teams to create landing pages and optimize user experience.
• Utilizes strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
  
• Identifies critical conversion points and drop off points and optimizes user funnels.
• Collaborates with agencies and other vendor partners.
• Evaluates emerging technologies.
• Provides thought leadership and perspective for adoption where appropriate.

Ideal Profile

Requirements

• 3-5 years experience in digital marketing, with a mixture of experience like ads, email, content etc.
• Proven multi-channel B2B marketing experience within enterprise software/SaaS.
• Experience on ABM platforms such as Salesforce, Pardot, Influ2, demandbase, 6SENSE and others.
• You are a proactive self-starter, demonstrating high initiative and critical thinking. Proven ability to think strategically, but with exceptional attention to detail in execution.

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  Get Hired
• Positive, can-do attitude, with the ability to work with marketing and sales professionals, and ability to prioritize numerous projects simultaneously.
• Experience building and delivering of field marketing campaigns, events, executive and key account programs and partner activity.
• Understanding of pipeline management and metrics.
• Demonstrated experience sourcing and overseeing vendors for marketing program execution.
• Excellent verbal and written communication skills. Strong interpersonal skills a must. Strong influencing and relationship-building skills.
• Growth Hacker / self-starter mind set.

Whats on Offer?

• Opportunity within a company with a solid track record of performance
• Leadership Role
• Attractive Salary & Benefits