Analyst / Senior Analyst / Manager - Marketing Platform Operations

Summary
This role sits at the core of driving data-driven, personalized omnichannel engagement by leading the implementation, integration, and scale-up of a global Salesforce Marketing Cloud Platform. The position requires deep expertise in marketing data infrastructure, identity resolution, and cross-system orchestration. Only the associates working for Business Solution International Team are considered for this role.
About The Role
Key Responsibilities

• Function as independent contributor to drive strategy through execution and deliver campaign operations utilizing Salesforce Marketing Cloud capabilities.
• Partner with sales & marketing teams to identify, analyze, and solve key challenges, leveraging your expertise on data & marketing technology platforms.
• Develop a deep understanding of the marketing technology ecosystem, gain clarity on data flow, and perform data readiness assessment with countries to activate Campaigns effectively.
• Translate data insights into actions and recommendations that will drive product adoption, customer satisfaction, and investment decisions.
  

Essential Requirements

• Bachelors / masters degree in business or technology / engineering.
• Overall, 5+ years of experience in Data Analytics / Operations / Product Management
• Understanding complexity of integrated working in a matrix and geographically dispersed environment.
• Proficient in analyzing complex data set using MS Excel & SQL.
• Skilled in presenting data stories through slides, charts, and dashboards, and effectively articulating the business impact of insights.
• Plan projects, set schedules, coordinate resources across product, data, and engineering teams, and ensure end-to-end completion, meeting timelines and quality expectations.
• Passion for keeping up to date with the latest in marketing technology and digital marketing trends.
• Exepreince in Design and implementation of measurement framework that track key metrics and performance trends is an added advantage
• Experience in Create visualizations, presentations, and executive summaries that communicate findings to internal stakeholders and executives is an added advantage.
  

Soft Skills

• Joint Value Creation: Ability to collaborate effectively to create value for all stakeholders.
• Dynamic, results-oriented team player who contributes positively to team success.
• Exhibit organizational agility, creativity, strategic & strong analytical thinking.
• Excellent presentation skills and storyboarding skills.
• Excellent interpersonal and communication skills.
• Ability to operate effectively in an international matrix environment.
• Strong stakeholder management skills.
  

Why Novartis: Helping people with disease and their families takes more than innovative science. It takes a community of smart, passionate people like you. Collaborating, supporting and inspiring each other. Combining to achieve breakthroughs that change patients lives. Ready to create a brighter future together https://www.novartis.com/about/strategy/people-and-culture
Benefits and Rewards: Read our handbook to learn about all the ways well help you thrive personally and professionally: https://www.novartis.com/careers/benefits-rewards