Social Media Marketing Specialist

Job description / Role

We are seeking a dynamic and creative Social Media Marketing Specialist to join our team in Dubai. The ideal candidate will be responsible for developing and executing effective social media strategies to increase our brand presence, engage with our audience, and drive business growth in the UAE market.

Responsibilities:
- Develop, implement, and manage social media campaigns across platforms such as Facebook, Instagram, LinkedIn, Twitter, and TikTok.
- Create engaging and relevant content to attract and retain followers.
- Analyze social media metrics and insights to optimize campaign performance.
- Collaborate with cross-functional teams including marketing, sales, and design to align social media strategies with business goals.
- Monitor social media trends, tools, and applications to stay ahead in the digital marketing landscape.
- Respond to comments and messages to foster community engagement.
- Manage social media advertising budgets and optimize ad spend for maximum ROI.
- Prepare regular reports on social media performance and campaign effectiveness.

- Proven experience as a Social Media Marketing Specialist or similar role, preferably within the UAE market.

- Strong knowledge of social media platforms, algorithms, and best practices.
- Excellent communication and creative skills with attention to detail.
- Ability to analyze data and use metrics to inform strategies.
- Familiarity with social media management and analytics tools (e.g., Hootsuite, Google Analytics).
- Bachelors degree in Marketing, Communications, or a related field preferred.
- Ability to work independently and as part of a team in a fast-paced environment.
- Cultural awareness and understanding of the UAE market and audience preferences.

About the Company

NOVVI Properties is your new way to “Think, Feel & Do” your everyday real estate. The only Agency that truly provides a 360-degree approach to all your key services, solutions, and expertise under one roof, and most of all, that focuses on what truly matters "Win-Win Results" by simply understanding you!

NOVVI was inspired by a “Solution Centric Approach” and best practices on the market. We truly believe in “Synergy”, we believe in the power of people - its our team of experts who make our company great. We work collaboratively, combining our strengths and expertise to create a supportive and inclusive workplace where everyone can thrive.

Our clients are the kings and queens of our business, and were committed to providing them with exceptional service and tailored solutions that meet their individual needs. We understand the importance of building strong relationships, and we strive to go above and beyond to ensure our clients are satisfied with every interaction.

• Residential
• Holiday Homes
• Off Plan & Investment
• Property Management (Residential & Commercial)
• Commercial
• Full Project Leasing Strategy
• Relocation
• PRO Services including Golden visa, company formation, licensing
• Design & Staging