General Manager Performance Media

Job Title: General Manager – Performance Marketing (Bangalore)

About the Role

We are looking for a dynamic and results-driven marketing professional to lead and execute high-impact performance marketing strategies that drive business growth. This role requires a strategic thinker with strong execution capabilities, who can collaborate cross-functionally, manage teams, and deliver measurable outcomes.

Key Responsibilities

• Develop and lead performance marketing strategies to drive customer acquisition and revenue growth
• Analyze, monitor, and optimize campaign performance using relevant metrics and data insights
• Manage and allocate marketing budgets effectively, ensuring strong ROI on all campaigns
  
• Work closely with internal teams and external partners to align marketing initiatives with business goals
• Act as a brand ambassador, ensuring consistent and impactful brand communication across channels
• Lead and mentor a team, fostering a high-performance and collaborative work environment
• Drive client communication, translating business challenges into effective performance marketing strategies
• Execute campaigns across biddable platforms such as Google, Meta, and LinkedIn

Qualifications & Experience

• Bachelors degree or equivalent practical experience
• 7–10 years of hands-on experience in performance marketing
• Prior experience in the BFSI category is preferred

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• Strong leadership and team management skills
• Excellent communication and stakeholder management abilities
• Proficiency in Microsoft Office Suite (Excel, PowerPoint, Word, Outlook)

What Were Looking For

• A data-driven mindset with a strong focus on results and ROI
• Ability to think strategically while executing tactically
• Strong problem-solving skills and attention to detail
• Experience managing multiple stakeholders in a fast-paced environment